Funding Industry Innovation

Potomac Core

Associations who are Funding Industry Innovation can position themselves as essential partners in helping members achieve business outcomes. Through an “outside in” strategic planning process board members, CEO’s, and senior managers can utilize actionable data to identify opportunities to leverage the association to provide tools and resources to support business outcomes. Value is no longer about services that boards or members view as neither relevant nor impactful.

Innovative Workforce Solutions

Potomac Core

Associations are increasingly well positioned to help members and industries build innovative workforce solutions through their professional development and certification products. As waves of innovation, millennials, and baby boomer retirements alter future workforce design, forward thinking organizations can transform themselves and become professional development partners for their members. Innovative Workforce Solutions: Call to Action.

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Member Engagement Strategies: A Guide for Associations

Fonteva

Association memberships are rewarding experiences and unique in the way that members pay dues in order to continue to be a part of the organization. That’s why it’s important that your association actively works hard to keep members coming back year after year, offering value through opportunities and events that can’t be found otherwise. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

How Can You Plan for Innovation?

Association Adviser

The iPhone spent seven years in production by some of the world’s best innovators before it became a product that has changed how we go about our daily routines. It’s the one of the biggest – if not the biggest – innovations of our generation. It’s sometimes hard to remember that this is an innovation that didn’t exist before the early 2000s. Which all goes to show that innovation doesn’t just happen. Innovation is the product of focus, creativity and hard work.

Building Buy-In for an Online Community at Your Association

Higher Logic

This is how you can prove your new member community will be a valuable technology investment. While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. New Member Acquisition.

Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. Association membership in the modern age is all about providing people with real value on their terms, and strategically leveraging technology is an effective way to attract and retain those members who you’ll transform into your trusty advocates. You know your members.

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Association Looks to Boost Member Relevance With New Innovation Center

Associations Now

Recognizing that its members are dealing with ever-changing technologies and other shifts that will require them to think differently to remain relevant, the Virginia Society of Certified Public Accountants introduced its Center for Innovation late last year. To equip its members for the changes the future will bring, the Virginia Society of Certified Public Accountants (VSCPA) launched its Center for Innovation in November.

Driverless Associations

Potomac Core

These innovations help capture consumer imaginations, elevate company operating performance, and grow market share. Innovative Organizations who reach outside the box to help their member’s develop growth solutions can transform themselves into Driverless Associations. In 2015 modest economic performance, disruptive innovation and record merger and acquisition s redefined the scope and purpose of Associations. Ring in the age of Driverless Associations.

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Discover how to Engage Learners with TopClass LMS at iNNOVATIONS 2017

WBT Systems

WBT Systems is proud to sponsor iNNOVATIONS 2017 , hosted by Advanced Solutions International (ASI) in Orlando, Florida on March 8-9. We are very excited to sponsor INNOVATIONS, where this year we will be showcasing TopClass 10 LMS and our seamless integration with iMIS. TopClass LMS and iMIS: Integrated, Engaging, Cloud-Safe Learning. Explore the new TopClass 10 to Connect and Engage Members with Learning.

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Association Brain Food Weekly: 1.15.21

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Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. The deadline for ASAE members to apply for a judge spot is February 9, 2021. 8: Innovate. 8: Innovate.

Association Brain Food Weekly: 7.31.20

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If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Fri 7/31 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience).

Association Brain Food Weekly: 3.1.19

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Billhighway suggests several resources and strategies a national association can provide to help chapters with member recruitment. Your AMS’ member portal is first and foremost a member engagement tool, says MemberSuite, but they suggest several ways you can also use a portal to generate non-dues revenue. An oldie but goodie from Tom Morrison on how his association tracks and scores member engagement. The Recipe for Increasing Learner Engagement.

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Association Brain Food Weekly: 9.18.20

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That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Member engagement. At Associations Now , Lindsay Currie, CAE shares some low-cost ideas from for engaging and retaining members.

Association Brain Food Weekly: 10.16.20

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Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! – Member ROI Simplified: Safeguarding Your Organization’s Future.

Association Brain Food Weekly: 7.24.20

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Fri 7/24 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Association Brain Food Weekly: 11.29.19

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Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. Member Engagement Party. Host: Engage Software.

Association Brain Food Weekly: 5.22.20

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The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? If you do, please participate in the 2020 New Member Engagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking. How to Go Virtual (While Still Creating an Engaging Experience). Hear about some major considerations for online engagement.

Association Brain Food Weekly: 12.4.20

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Imagine you’re an association board member and you read this from the CEO: “If we keep doing what we are doing, we won’t be doing this for much longer. – Member ROI Simplified: Safeguarding Your Organization’s Future. How to Maximize Your Engagement in Industry 4.0.

Association Brain Food Weekly: 7.3.20

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Your association can help staff, volunteer leaders, and members know better by offering (and requiring for some) diversity, equity and inclusion (DEI) education. Fri 7/3 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. 2020 Engagement Trends Report.

Association Brain Food Weekly: 11.27.20

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If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Risking innovation. Future Forward: Innovation and Resilience.

Association Brain Food Weekly: 8.21.20

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Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. How to Go Virtual (While Still Creating an Engaging Experience).

5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

For associations, both attracting new members and engaging current members are probably constant goals across most, if not all, of the events they host. With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement. However, with the right software, mindset, and this guide, your event will generate more value and member engagement for your association.

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Association Brain Food Weekly: 6.26.20

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Fri 6/26 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

Association Brain Food Weekly: 12.11.20

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MemberSuite shares nine ideas for member networking meetups that go well beyond the chat box at virtual conferences. Coincidentally, I saw people talking about this member need in the chat boxes at ASAE TEC. . More info/register (fee for ASAE non-members).

Association Brain Food Weekly: 5.15.20

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How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

Association Brain Food Weekly: 8.14.20

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A few other notes… Interview sessions are much more engaging than talking head sessions. Exhibitors were psyched about the numbers, so provide free education for members—or a decent selection of education, for example, keynotes, game changers and basic-level sessions.

Association Brain Food Weekly: 6.5.20

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Parts of the program were open to anyone , no pass purchase required, such as the Virtual MuseumExpo (note the chat box on each page), virtual poster hall , and Museum Showcase —“our way of highlighting all of the incredibly generous San Francisco Bay Area museums [members] who have supported us—first with the in-person #AAM2020 conference & when we transitioned to #AAMvirtual.”. More info/register – fee for MPI non-members. More info/register – fee for MPI non-members.

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Association Brain Food Weekly: 12.6.19

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MemberSuite suggests ways you can help your members (and yourself) deal with holiday stress. WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. Member Engagement and Loyalty Study Reveal.

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Association Brain Food Weekly: 12.13.19

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Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.” Find out how to shift your mindset and improve member engagement throughout the membership cycle.

8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

Led by Community Manager, Simona Ciampi, the American Association for Clinical Chemistry’s community, AACC Artery, encourages interactions among members with diverse scientific backgrounds, which fosters consistent new collaborations and fruitful discussions. Clinical laboratorians from across the globe engage with each other on topics such as clinical guidelines and best practices for patient care, allowing them to both further their professional education and network with their peers.

Association Brain Food Weekly: 6.12.20

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Hear about the nine building blocks of every successful model so you can determine where things must change to better meet member and critical stakeholder needs. How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. More info/register – fee for MPI non-members.

Association Brain Food Weekly: 1.10.20

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A common theme throughout both is providing experiences that engage and help associations differentiate themselves from the competition. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Engage Software. Learn how to make the most of your association’s greatest resources—your staff members. Learn how to train and manage an effective booth staff that properly engages and qualifies attendees.

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Association Brain Food Weekly: 5.29.20

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The weekly list of free educational events and resources for the association community… Reboarding members. In a recent webinar, Reggie Henry introduced many in the association community, including WBT Systems, to the “ reboarding members ” concept—taking time each year to reacquaint yourself with a member’s goals, needs and interests, and reintroduce them to membership benefits and resources. How to Go Virtual (While Still Creating an Engaging Experience).

20 reasons for associations to love Salesforce

Nimble AMS

The benefits of having your member management software built on Salesforce. Through Nimble AMS, associations can now move beyond traditional AMS to leverage modern technological innovation and access capabilities and features that once were available only to Fortune 500 companies. The result is vast improvements in customer service and improved member engagement. The true cloud makes it much easier for Salesforce to release new and innovative features.

Association Brain Food Weekly: 9.11.20

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Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” 9 things your association, chapter or chamber can do to help members improve their lives during this pandemic. More info/register (fee for non-MPI members).

Association Brain Food Weekly: 1.17.20

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Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The Culture of Lean Innovation: Small Changes, Big Impact. Let’s talk about how to develop the right approaches, policies, and processes to create deep value and impact for our members and all our stakeholders. Johanna Hernandez, administrator in the Office of Innovation & Strategy at the office of the city manager, Tucson, Arizona. Host: Community IT Innovators.

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Association Brain Food Weekly: 7.10.20

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But now, you must consider your attendees’ attention and engagement capabilities when planning virtual events. Associations that embrace the new normal exemplified by a vibrant virtual world will enable their chapters to continue to make a substantive contribution to the association’s member value proposition.”. More info/register (fee for MPI non-members). How to Go Virtual (While Still Creating an Engaging Experience). More info/register (fee for MPI non-members).

Association Brain Food Weekly: 12.7.18

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Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article. From Elizabeth Bell at Higher Logic, here’s a good look at the top five reasons members don’t renew and what you can do about it.

Association Brain Food Weekly: 8.7.20

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Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. They offer webinars, blog posts, and maybe even conferences to your members. High Engagement Networking. To inform, you must first engage.

Association Brain Food Weekly: 7.17.20

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Pandemic engagement strategies. Member needs continue to change as we slowly move from pandemic response mode to pandemic recovery mode. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset.