Delcor

MARCH 31, 2020

Online learning programs expand your market for education since many members (and others in your audience) can’t always afford to attend or take time away from work to travel to conferences and other educational events. If you’re ready to invest in a learning management system (LMS), start by reviewing these LMS selection criteria.

LMS 81

LMS Authoring Tools Certificate Discount 81

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JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). Exhibitors. Quick hits. This is so me. Fri 6/25 at 1 p.m.

LMS 361

LMS Revenue Tips America 361

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s

Certificate 281

Certificate Price Tools Technology 281

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JANUARY 12, 2024

If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. More info/register (ASAE Marketing Professionals Community). Young member engagement. Member mobile app.

LMS 266

LMS Member Engagement Education Revenue 266

Higher Logic

NOVEMBER 12, 2019

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Learning Management System (LMS) / eLearning. Mentoring Programs.

Tools 205

Tools Recruiting Recruitment Strategy 205

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SEPTEMBER 22, 2023

TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Gen Z education. to 3:30 p.m. –

LMS 266

LMS Revenue Education Strategy 266

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MARCH 8, 2024

Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable! Mentoring programs. “It’s Loneliness.

Social Media 250

Social Media DC Strategy Education 250

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OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Content marketing. McGovern, MPP, CAE Natasha Bethea Goodwin MS, CAE (moderator), Senior Director of Marketing and Membership, Information Technology Industry Council Mon 10/9 at 8 a.m.

Revenue 256

Revenue Certificate Tools Innovation 256

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AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Daniel Larison, Eunomia ) The female pickup artists: a new group of influencers is peddling an old strategy, the art of entrapping a man.

millennials 370

millennials Survey Team Education 370

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MARCH 19, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. domains, domain name system, and digital certificates)—in enabling the day-to-day successful operation of their business. Event Strategies 2021 and Beyond. Check out Cecilia’s Nonprofit Executive Spotlight series too. CAE credits.

LMS 370

LMS Nashville Strategy Video 370

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

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AUGUST 11, 2023

TopClass LMS suggests your association offer management training programs for industry professionals. Impexium recommends five strategies for a change management framework. – Onboarding Strategies for All Stages of Membership Does your onboarding strategy include new members and renewing members? Change management.

Chicago 195

Chicago Certificate Marketing Content 195

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AUGUST 18, 2023

TopClass LMS suggests offering peer-to-peer online learning programs. Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. The weekly list of free educational events and resources for the association community… Love. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

WBT Systems

APRIL 25, 2017

Prior to the digital revolution, these credentials were called certificates of completion. Unlike a paper-based certification, a digital badge is embedded with relevant “ metadata ” such as the badge title, description, date earned, issuer, recipient, expiration date and even specific details about the work submitted by the recipient.

LMS 252

LMS Certificate Library Education 252

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MARCH 1, 2024

TopClass LMS shares another recap of a session from the Learning Business Summit. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Advertising. Have you heard of Connected TV (CTV) advertising ? More info/register.

Education 256

Education New Hampshire Tips Technology 256

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Blue ocean strategy. AI vs human interactions. 2024 membership pains. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

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MARCH 12, 2021

EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: American Marketing Association. 1 CAE credit.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Forj

APRIL 22, 2021

The biggest difference here is who is responsible for carrying out the strategy that the consultant provides— the consultant alongside your internal team or your team itself. Some of these services include: Creating a strategy for your learning business. Creating a content development strategy. Converting courses to new formats.

LMS 172

LMS Course Price Team 172

WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. LMS profile.

Revenue 230

Revenue Certificate Learning Management System Course 230

WBT Systems

FEBRUARY 28, 2017

Most certification academic standards have limited value – without the ability to apply learning. Some of the relevant insights provide great messaging for associations seeking to market their education and certification programs to members. .

Education 150

Education Mooc Certificate LMS 150

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news.

Survey 256

Survey Project Strategy Education 256

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DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Mark Lowry at Association Analytics shares helpful member retention strategies. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help.

Strategy 272

Strategy Video Technology Innovation 272

Forj

APRIL 22, 2021

Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. Administrative Costs: How much does an LMS cost? When pricing your eLearning courses, consider the cost of: Your LMS. This is especially important to consider if you invest in a comprehensive LMS. Who will be responsible for interacting with your LMS?

Price 172

Price Course LMS Discount 172

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186

Course Marketing eBook Content 186

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JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. Governance.

Atlanta 195

Atlanta millennials Price Technology 195

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

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JANUARY 10, 2020

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

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DECEMBER 1, 2023

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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MARCH 24, 2023

Sponsorship strategy. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. PAR explains why a business development strategy is vital to association revenue health. Association staff retention. 1 CAE credit. More info/register.

Revenue 227

Revenue Chicago Leadership Education 227

Higher Logic

MAY 20, 2020

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Check out the Ultimate Guide to Marketing Automation, available below. That initial welcome can help improve engagement and retention rates.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

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DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. 1 CAE credit. More info/register. 1 CAE credit. .

Chicago 205

Chicago Education Certificate Revenue 205

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SEPTEMBER 11, 2020

LMS/CRM integration. The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. LMS Demo Day. So what features should you be looking for in an LMS? To help with this ASAE has developed LMS Demo Days.

LMS 329

LMS Montana Revenue Price 329

Aptify

JANUARY 21, 2022

An effective way to address these challenges is for your staff to focus more of their efforts on those areas that are most important to today’s members, including individual benefits such as training and certifications, and industry-focused benefits such as industry news and information, advocacy, and raising awareness. .

Organization 138

Organization Certificate LMS Membership Management 138

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MARCH 8, 2019

MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. Don’t wait until your LMS implementation is nearing the end to figure out what kind of reports you need. WBT Systems explains how to identify your LMS reporting requirements. 1 CMP credit.

LMS 170

LMS Price DC Washington 170

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OCTOBER 4, 2019

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. LMS Success: Keys to Building Participation and Revenue.

LMS 186

LMS DC Social Media Washington 186

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OCTOBER 1, 2021

Why get an LMS. Your association survived the pandemic without an LMS, you’re returning to in-person meetings, and the budget isn’t looking so good. Why the heck would you even think about getting an LMS ? ” Contrarian marketing common sense. Five game changers for association success in 2022. 360LiveMedia ).

LMS 195

LMS Conference Technology Content 195