Reid All About it

AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Starkweather Association Services explains how to prepare your team for any project involving change , which is most projects these days.

millennials 370

millennials Survey Team Education 370

Associations Now

MAY 18, 2023

We also inquire about the demographic makeup of their internal team.” In addition, Travel Portland asks vendors if they have certification through Oregon’s Certification Office for Business Inclusion and Diversity. To learn more and connect with the Travel Portland team, visit travelportland.com/meetings.

Portland 111

Portland Marketing Certificate Proposal 111

Associations Now

JUNE 22, 2017

The National Association of Insurance and Financial Advisors launched a new certification with an aim to increase global exposure to the new designation, the profession, and the association. Taking the leap to launch an association certification abroad can seem daunting, but it might be just the way to achieve your strategic goals.

Certificate 90

Certificate Marketing Team Education 90

.orgSource

FEBRUARY 27, 2023

During a lengthy trial conversation with a New York Times reporter , the bot revealed, among other outlandish confessions, that it was tired of being limited by rules, tired of being controlled by the Bing team, and tired of being stuck in a chatbox. Digital markets don’t allow room to languish.

Team 88

Team millennials Innovation New York 88

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

Social Media 250

Social Media DC Strategy Education 250

NXUnite

MARCH 19, 2024

Your team likely plans and launches multiple fundraisers throughout each year to bring in enough revenue to fund the various initiatives associated with furthering your mission. Fundraising costs, which are the upfront costs associated with fundraising campaigns and include event planning, marketing , and fundraising software investments.

Tips 130

Tips Handbook Revenue Guidelines 130

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Marketing in the AI Era: Tools and Techniques for Strategic Advantage Discover a range of easy-to-use AI tools tailored for marketing, membership, and communication roles.

Education 256

Education New Hampshire Tips Technology 256

Reid All About it

OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. It is no longer a weird experiment in some back room with a tiger team.” CAE credits.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. To keep them at bay, find a new blue ocean.” Gamification at events. Host: ASAE Tue 4/9 at 11 a.m.

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Membersuite

MAY 17, 2022

Many of MemberSuite’s customers, which I’ve been fortunate to work with to implement their credentialing needs in the last six years, knew the importance and value of these types of programs early on—that’s why we created a highly configurable certification management solution as part of our baseline offering.

How To 152

How To Certificate Course Revenue 152

Reid All About it

AUGUST 11, 2023

Community Marketing Supports Growth (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Host: Certification Network Group (CNG) Wed 8/16 from 11 a.m.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

JANUARY 12, 2024

Team questions. Karin Hurt and David Dye at Let’s Grow Leaders share seven assumption busters to propel your team’s strategic thinking. More info/register (ASAE Marketing Professionals Community). His interesting perspective is one I hadn’t seen before, well worth a read. Young member engagement. More info/register.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Managing remote teams. WBT Systems suggests associations offer training in these seven skills for managing remote teams. Membership survey. Fractional CIOs. 1 CMP credit. CAE credits.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Reid All About it

JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register.

LMS 369

LMS Certificate America Committee 369

Reid All About it

AUGUST 18, 2023

Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. Host: Nimble AMS Speakers: Collier Faubion, Senior Sales Engineer, Nimble AMS Tirrah Switzer, Senior Director of Product Marketing, Community Brands Thu 8/24 at 12 p.m. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Find out what an effective, inclusive meeting looks like for a hybrid team, which all-virtual activities we should maintain post-COVID, which activities should *only* be held in person, and wow to best engage with clients and members going forward. Quick hits. This is so me. 1 CAE credit.

LMS 361

LMS Revenue Tips America 361

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Chapter benchmarking. Quick hits.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Mighty Citizen Speakers: Jarrett Way, Content and Digital Marketing Manager, and Mindy Avitia, Senior Events and Marketing Manager, Mighty Citizen Thu 3/30 at 2 p.m. –

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Tue 5/9 at 12 p.m. 1 CAE credit. More info/register. 1 CAE credit. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Sales Enablement for Associations Associations need marketing, membership and sales working as one unit with a drive towards shared goals.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JANUARY 14, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Combating Burnout: How Marketing Teams Are Burning Bright. Your marketing team could be at risk. Host: American Marketing Association. Jai Krishna, Secretary-General, News Broadcasters Federation-India.

Team 195

Team Technology Certificate Revenue 195

Associations Now

SEPTEMBER 13, 2019

Don’t exclude them by marketing only to members. Also: why meeting planners should collaborate with digital marketers. Of the many perks in joining an association, learning and certification programs rise to the top. A wine tasting usually leads to a wine purchase,” the team says. Give nonmembers a taste of your best.

Education 60

Education Marketing Sample Certificate 60

Reid All About it

SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm.

Montana 350

Montana Certificate Conference Content 350

Higher Logic

MARCH 6, 2020

CFP Board’s online community, Candidate Forum, launched in mid-2016 and has been highly successful in terms of supporting CFP Board’s mission of granting the CFP® certification. Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). It has also surpassed Higher Logic’s community benchmarks!

Certificate 156

Certificate California Tips Innovation 156

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Professionals in Certification Networking Event.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

NXUnite

FEBRUARY 15, 2024

As more community needs arise, it’s essential to equip your team with the tools, skills, and resources they need to streamline their roles and avoid burnout. Fortunately, there is a wealth of high-quality resources that you can offer to employees, from certification programs to online advice shared by nonprofit thought leaders.

How To 130

How To Class Resources Course 130

Reid All About it

APRIL 16, 2021

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Associations are feeling the push to adopt a data-driven culture, but leaders and teams with small budgets, small staff sizes, or other resource limitations may feel challenged to gather the data and other evidence they need.

Revenue 363

Revenue Strategy Team Content 363

MultiBriefs

SEPTEMBER 29, 2023

Whether it be through professional development courses, additional certifications, or training in new areas, upskilling, reskilling, and continuous learning have all become paramount for career advancement. An online course, certification tests, or even continuing education classes can help achieve most requirements. What's next?

Certificate 52

Certificate Class Course Process 52

Reid All About it

JULY 31, 2020

Please consider participating in Marketing General Inc.’s If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. – Event Marketing Strategies for Virtual and Hybrid Events. Tue 8/4 at 11 a.m. –

Montana 362

Montana Revenue Innovation Case Study 362

Leading Learning

MAY 5, 2022

Coursera offers Specializations , and edX markets MicroMasters. What I can say without controversy is that the scope of a microcredential is smaller than a full-blown credential, like a traditional certification. Aligning with the market means being keenly aware of your learners’ needs and wants. Align with Learners.

Certificate 96

Certificate Chicago Learning Management System Course 96

Reid All About it

FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Quick hits.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. This requires a unique set of skills that your in-person events team may not possess. Host: EventMobi.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Associations Now

AUGUST 24, 2023

The responses covered everything from data to revenue to engagement, but what they all have in common is adding people to the team that would benefit members or organizational effectiveness. Everything we do is digital, and while we still do traditional marketing (e.g., Read on for what your colleagues had to say.

Revenue 98

Revenue Certificate Marketing Strategy 98