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Association Brain Food: 4.5.24

Reid All About it

Blue ocean strategy. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. Learn proven strategies to impact the conversation against the backdrop of a Presidential election cycle.

Revenue 256
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Association Brain Food Weekly: 3.5.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about the strategies and tools modern associations are using to supercharge member engagement. Sheri Sesay-Tuffour, CAE, CEO, Pediatric Nursing Certification Board. Tue 3/9 at 12 p.m. More info/register. Host: CEO Update.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

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Association Brain Food Weekly: 1.24.20

Reid All About it

One of the most reliable content curators on Twitter is Bill Sheridan of the Maryland Association of CPAs who wrote: “Doing important work, learning new skills, and building meaningful networks are taking a backseat to our desire to be noticed. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Arlington 359
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Association Brain Food Weekly: 5.15.20

Reid All About it

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Chapter sponsorships.

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Association Brain Food Weekly: 3.12.21

Reid All About it

EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register. Fri 3/12 at 12 p.m. More info/register.

Nashville 370
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The Perfect Storm

Spark Consulting

We also share case studies of organizations doing excellent work preparing their audiences for the future of employment: HR Certification Institute. Maryland Association of CPAs. Risk: The Missing Link Connecting Strategy to Implementation (co-authored with Jamie Notter and Leslie White ), available at [link].