Solve Your Member Engagement Problem to Solve Your Acquisition Problem
Smooth The Path
NOVEMBER 8, 2018
New members typically don’t join for the reasons we think they join. Some of your newest members do not even realize that the association provides professional development and networking. Why do new members join? Word of mouth is the top reason most new members join. If you ask new members, most can trace their knowledge of the association back to who first recommended you to them. Our members want the certification and the designation.