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Why attracting younger members is crucial for association success

Nimble AMS

Soon Gen Z and Millennials will dominate most of the job force, impacting the future of work as we know it. To stay relevant as an association, you must purposefully seek to attract younger members by better understanding their motivations. Here are five member benefits early careerists will seek at any association: ? ? .

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5 tips to prepare your association for success in 2024

Nimble AMS

Benefits like training, certifications and credentials, fueling industry growth, advocacy, and help with career advancement are all up significantly from last year. 70% of members in retail/sales and 66% of members in technology/IT are seeking help in career development.

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Webinar Recap: Attracting Young Professionals to Your Association

Higher Logic

Someone with 5+ years of professional experience under your belt? Did a personalized experience impact your decision? According to the Community Brands’ Member Engagement and Loyalty Study : “The largest number of members join a professional organization early in their career – within five years of employment.

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Association Brain Food: 7.21.23

Reid All About it

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Discover innovative approaches to enhance member engagement.

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Engaging Your Young Professional Members: 9 Tips

MemberClicks

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Spotlight young members in your newsletter.

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Community Brands Study: New Members Want More Learning Opportunities

Associations Now

While there are generational differences between what members want—millennials, for example, are looking to learn new skills and gain career advice, while gen Xers and boomers are more focused on continuing education and networking opportunities—the desire for education is strong across the board. The value of job boards.