3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful.

Member Engagement Strategies: A Guide for Associations

Fonteva

It’s likely that you have developed a set member engagement strategy over the years. Association member engagement strategies. These long term goals can be achieved through various member engagement efforts and strategies. Association Member Engagement Strategies.

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Legal Issues That Are Important To Any International Strategy.

GlowGlobally

global association strategy, regional planning and local infrastructure to grow your business. Legal Issues That Are Important To Any International Strategy. An article appeared recently in the ASAE Association Law and Policy section e-newsletter by Jefferson C. GrowGlobally.org.

Top 6 Types of Content and Perks to Offer Your Members

Blue Sky eLearn

Chances are you already make use of one or more of these tactics, but thinking of them as part of your broader member engagement strategy is the key to success. There are a few strategies you can use to promote it: Offer some of your eLearning content for free.

10 Tips to Take You from Zero to eLearning Hero

Blue Sky eLearn

Reach out to a customer occasionally with a personal email to say “Hey, I noticed you recently earned a certificate by completing a course in our new online learning platform. Utilize your association’s newsletters and social media to promote your online learning opportunities.

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A Guide to the Association Market in China ? GrowGlobally.org

GlowGlobally

global association strategy, regional planning and local infrastructure to grow your business. The following article below appeared in the September 2010 issue of ASAE’s Global Link e-newsletter. How is Certification Perceived in China? GrowGlobally.org.

10 Steps from Zero to eLearning Hero

Blue Sky eLearn

Reach out to a customer occasionally with a personal email to say “Hey, I noticed you recently earned a certificate by completing a course in our new online learning platform. Utilize your association’s newsletters and social media to promote your online learning opportunities.

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4 Ways to Ensure Association Membership Renewal in 2020

Blue Sky eLearn

Read on to learn the different tactics and strategies you can implement to ensure association membership renewal: Maintain consistent communication. If your association has longevity, you should already have a dedicated email strategy.

Dangerous Assumptions About Your Conference Education Part I

Velvet Chainsaw

Assumption 1: Certification For Everyone. Much of our conference education programming is built upon proliferating a similar elitist system—industry designations and certification. Finally, we make them pay a fee every two to five years to keep that certification.

Great Marketing is NOT More Email

Association 141+

Certifications Most association approved certifications follow a format of covering a number of core competencies/domains that summarize the foundation of the industry. Here is your certificate!

How Content Opens the Door to New Streams of Non-Dues Revenue

Association Adviser

They also help associations finance lobbying and advocacy efforts, fund certification programs and scholarships, and invest in new tech and programs – all of which keep them relevant to members and help them fulfill their mission. Sarah Sain, Naylor Association Solutions. True or false?

The Pandemic’s Effect on Association Membership, Events, and Leadership – Association Hustle Podcast Episode 227

Moery Company

President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape. Check out our blog at moerycompany.com and subscribe to our weekly newsletter.

From Owning the Publication to Owning the Idea

SocialFish

What price do we charge for a magazine, a newsletter, or a journal when there are no printing or mailing costs? Content Strategy

Association Marketing: They Said/We Said

Smooth The Path

Certification. E-Newsletter. 6 strategies for member email effectiveness. When members talk about the value of their membership they tend to talk about outcomes: I feel more confident. I realized I am not the only one. It has broadened my perspective.

Association Brain Food Weekly: 7.24.20

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Proven Strategies to Increase Member Retention. Bridging the Gap from Strategy to Execution.

Association Brain Food Weekly: 12.14.18

Reid All About it

14 best content marketing newsletters for 2019. Find out why now is the time to rethink your continuing education strategy, how to articulate a compelling business case for diverse digital learning experiences, how to define and prioritize technology requirements, how to overcome.

Your Conference Is Offering Learning Scrap That Is Not Even Worth Recycling

Velvet Chainsaw

A Learning Field Crisis Elliott Masie, a progressive leader in organizational and workforce learning, recently addressed a crisis in the learning field in his Learning TRENDS newsletter. They know that passing a test or attending a workshop only leads to quasi-certification.

Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? Use your community to show members the courses and certifications available to them, then give them a place to discuss and meet fellow learners.

12 Examples of Thriving Communities for Online Community Builders to Learn From

Higher Logic

The community also capitalizes on gamification strategies by awarding badges and levels. Started in late 2017, the Daily Carnage Facebook group arose from a marketing agency’s (Carney) daily marking newsletter.

Starting an Association Online Community? Five Tips for Building a Strong Foundation

SocialFish

For example, instead of just one overarching community for all members, initially focus on special interest groups, new members, members who hold the association’s certification, etc. Content Strategy Debunking the Hype Featured Industry Insider Open Community

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Association Brain Food Weekly: 7.10.20

Reid All About it

WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. In another article for AMP, Ronn Levine spoke to Gina Joseph, vice president of strategy and partnerships for VentureBeat, about their annual GameBeat Summit in April.

5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. If you help professionals achieve a certification, do the same with a member who used your resources to advance their career.

4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

Read more: 4 Steps to Create Your Omnichannel Engagement Strategy. In a year, the ad space in their online community daily digest emails, weekly e-newsletters, and discussion pages brought in nearly $14,000 in additional revenue.

Serve Your Members and Grow Non-Dues Revenue With These Online Career Center Tips

Protech

The responses will allow you to map out several “career paths” t o share with your members based on their title, salary, top skills, relevant jobs, descriptions, course certifications, event registrations and more. Useful strategies for job searching and career development .

Pay attention to what matters most

Aaron Wolowiec

Furthermore, many professional organizations take pride in providing numerous meetings and conferences when instead they should focus on job opportunities, credentialing and certifications, Abila found. Email messages were the most popular, followed by e-newsletters.

On Becoming the Netflix of Associations

Association Success

The teams are: strategy, content, acquisition and retention. Associations traditionally build their organizational structures around products like: membership, events, education, certifications, publications, research, and more. This includes development and maintenance of the organizational strategy and the data, research and analysis used for decision-making. How we are building a purpose-driven structure, and why.

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Association Brain Food Weekly: 3.29.19

Reid All About it

MemberSuite has suggestions this week about improving your association’s certification application experience —and that also includes saving them time among other things. Garth Jordan, senior vice president of corporate strategy for the Healthcare Financial Management Association (HFMA), writes for Association Success about HFMA’s purpose-driven organizational structure. Learn about imposter syndrome, how it affects your performance, and strategies you can use to overcome it.

Association Brain Food Weekly: 6.5.20

Reid All About it

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies. your strategy?step

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Daily Buzz: Spend Less Time on Email

Associations Now

To break the habit of processing irrelevant emails individually, use a three-part approach: automated filtering for newsletters you actually use, unsubscribing from those you don’t, and blocking spam and other emails that keep coming after you’ve tried to unsubscribe.”.

Goodbye e-learning

Aaron Wolowiec

There’s a goldmine of information in the report, which you can get for free if you subscribe to Tagoras’ free e-newsletter. Have a formal, documented strategy for their use of technology for learning. a certification or license), regardless of whether the credential is their own.

Kickstart a Video Campaign with this Simple Process

Web Courseworks Associations

As an association professional reading this blog, you are likely providing courses or certification programs for your members. If they are researching learning materials for a certification, they have to make a decision on where to spend their money and will be willing to watch a longer video.

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Association Revenue Trends in the US and UK (Plus 3 Tips for Increasing Your Income)

Higher Logic

Use what you learn to improve each strategy so you’re consistently bringing in more income. Advertising or sponsored articles in your print magazine or e-newsletter. Professional development eCourses and certifications.

Insights from 5 Associations on Improving Member-Customer Engagement & Relationships

GlowGlobally

Selling Certification. Certification and accreditation programs are consistently strong-performing products according to the GEI, and some participants found validation of their own efforts through the index. Strategies and Squeaky Wheels. What’s in a number?

Association Brain Food Weekly: 2.17.17

Reid All About it

– 5 Best Strategies for Successful Membership Growth. For a majority of your members, dedicating time to focus on continuing education is difficult, yet often required for their professional certification maintenance.

Association Brain Food Weekly: 2.17.17

Reid All About it

– 5 Best Strategies for Successful Membership Growth. For a majority of your members, dedicating time to focus on continuing education is difficult, yet often required for their professional certification maintenance.

Transforming your community into a collaborative learning environment

Aaron Wolowiec

This likely includes face-to-face programs, digital learning, other meetings and events, and any certification, accreditation or licensure programs. So, it quickly becomes evident that a simple content curation strategy could easily help qualify some of this information, further promoting the organization as a valuable resource and content expert. Newsletter/magazine articles. On Dec.

Mission Driven Volunteer Q&A

Spark Consulting

What is the certification for volunteers at c3 organizations? PH: It’s the Certification in Volunteer Administration (CVA). The other strategy is to have the senior staff recommend their junior staff as volunteers.

Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA).

Awesome Association MarComm Jobs – Week of August 30

SocialFish

With association staff, develop, maintain, and implement content strategies in support of key organizational initiatives, positioning, and products. Manage e-blast newsletters and online blog. This position will implement communication strategies to promote and educate the U.S.

Lunchtime Links: Advance Reading for #ASAE13

Associations Now

If you’re heading to the conference—or even if you’re not—check out these articles and interviews from the pages of Associations Now and ASAE’s professional-interest e-newsletters to get an early look at some of the lessons and advice that will be shared at the conference.