WBT Systems

APRIL 25, 2017

Existing Technology: Between learning management systems (LMS), association management systems (AMSs) and social media, many associations have a robust technology ecosystem in place to support rapidly changing skills-based training and digital badges. The learning community has been seeking a serious use for LMS gamification.

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LMS Certificate Library Education 252

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AUGUST 4, 2017

After the AMS Fest in Chicago, I gathered my thoughts about the future of the AMS in a guest post for ReviewMyAMS. WBT Systems explains why you should flip the conference session room and how to use your LMS to do that. CDT – Chapter Roundtable (Chicago IL). Location: Chicago IL. I’d love to hear yours.

Chicago 150

Chicago Massachusetts LMS Guidelines 150

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NOVEMBER 9, 2018

While we’re on the topic of Creative Commons images, the Art Institute of Chicago opened up their collection. – Cause-Related Marketing, Sweepstakes, Raffles, and Other Charitable Promotions: Being Creative and Compliant (Washington DC and webinar). Presenter: Mike Dietrich, Senior Director for Platform Marketing at Cvent.

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Chicago DC Washington Software 174

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JUNE 30, 2017

LMS provider WBT Systems explains how to plan and market an online learning challenge that creates industry buzz and momentum for further learning. Learn how a podcast works and how to get started, the required technology and best practices, and marketing tactics to drive participation and build a following. 1 CAE credit.

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Chicago DC Washington LMS 153

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SEPTEMBER 22, 2017

Heed this advice from a content marketing agency that knows its stuff, RepCap, about the two things you need to run a great content marketing program. Maximizing Lead Gen: Why B2B Webinars Earn High Grades in Marketing Playbook. Learn about the increasing use and success of marketing webinars. More info/register.

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North Carolina Arlington DC Washington 222

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JULY 14, 2017

WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. The Next Marketing Department. Hear the findings of the ASAE Marketing Council’s research effort on the changing marketing landscape. Tue 7/18 at 12 p.m. –

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Chicago Minnesota DC Process 166

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SEPTEMBER 29, 2017

As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. The content marketing agency Imagination shares how you can (and why you should) get the sales team involved in the content development process. Marketing automation software is no longer a ‘nice-to-have’ technology.

Arlington 150

Arlington DC Washington Chicago 150

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OCTOBER 27, 2017

Next Generation LMS: Apps, Authoring and Curation. Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. LMS Monetization Strategies: Creative Ways to Ensure ROI. Marci Thompson, Vice President, Knowledge and Professional Development, Society for Marketing Professional Services.

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LMS millennials Blended Learning System 150

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JUNE 2, 2017

If you can’t make it to AMS Fest in Chicago next week , stay tuned for my reports. LMS provider WBT Systems describes the different psychological, environmental, and technical obstacles that stand between your members and your online learning programs. Wed/Thu June 7-8 – AMS Fest in Chicago. Location: Chicago IL.

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Raleigh Chicago DC Washington 150

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APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. Switching focus now: are you getting the most from your investment in your learning management system (LMS)?

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DC Chicago Washington Learning Management System 170

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JANUARY 5, 2018

Discover how you can showcase your association’s successful membership, marketing and communications campaigns by submitting an application for ASAE’s annual Gold Circle Awards. CST – Chapter Roundtable in Chicago IL. Location: Chicago IL. 7 Steps to the Right LMS for Your Association. Tue 1/9 at 12 p.m. Host: PCMA.

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Nashville eBook DC Chicago 150

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APRIL 19, 2019

Hosts: Billhighway and Mariner Management & Marketing. Presenters: Dave Bornmann, Chief Marketing Officer, Naylor Association Solutions. CDT – Virtual Chapters & Online Communities: Should We or Shouldn’t We (Chicago IL). Location: Chicago IL. Hosts: Billhighway and Mariner Management & Marketing.

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DC Washington Chicago LMS 170

Leading Learning

MAY 5, 2022

Coursera offers Specializations , and edX markets MicroMasters. Aligning with the market means being keenly aware of your learners’ needs and wants. Once you’ve developed a microcredential, market it to businesses. one learning pathway for marketers and another for salespeople. Employers are getting in on the action too.

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Certificate Chicago Learning Management System Course 96

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JULY 7, 2017

If your association is only using your learning management system (LMS) for online courses and other professional development programs, you’re missing out on additional ROI, says WBT Systems. They suggest ten additional and unconventional ways to get more value from your LMS. CDT – Chapter Roundtable in Chicago. Host: ASAE.

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Washington DC Chicago LMS 150

GrowthZone

JULY 24, 2018

Additional features include: Fundraising/CRM, Accounting Software, Web Hosting, and Learning Management System (LMS). Headquartered in Austin, TX with other locations in Chicago, IL, Maitland, FL, McLean, VA, Atlanta, GA, Boston, MA. Offices located in Austin, TX, Herndon, VA, Chicago, IL. Product demo available upon request.

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Software Association Management Austin Atlanta 84

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FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Presenters: Ariana Aragon, Director of Implementation, and Abhay Khurana, Chief Marketing Officer, Feathr. Pendo, Founding Member, Chicago Law Partners. Brian Zambotti, Vice President of Sales & Marketing, Digitell, Inc.

San Diego 370

San Diego Price Strategy Education 370

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NOVEMBER 24, 2017

Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Hear about practical steps every organization can take to support marketing efforts with video. Presenters: Sig VanDamme, Membership Software Evangelist, and Peggy Smith, Product Marketing Manager, Community Brands.

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Chicago Recruiting Recruitment Video 150

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SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Follow his advice for developing a content marketing strategy. CDT – Chapter Roundtable in Chicago IL.

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DC Chicago Washington Video 170

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MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. CST – Chapter Roundtable in Chicago IL. Location: Chicago IL.

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DC Chicago millennials Washington 122

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MAY 12, 2017

– Buying an LMS Today to Meet the Learning Needs of Tomorrow. Typography in Marketing. Host: American Marketing Association. Marketing Automation for Associations. Presenter: Whitney Johnson, expert on disruptive innovation and personal disruption. All times are Eastern Daylight Time unless otherwise noted.

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Raleigh North Carolina Chicago Technology 150

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FEBRUARY 23, 2018

The Content Marketing Institute has an excellent post on how to curate content like a pro —and it’s not a list of lame content curation tools, thankfully, it’s real advice. Usability Tips for a Seamless LMS. LMS Discussion. How did you decide which LMS to go for? Do I even need an LMS? Tue 2/27 at 12:30 p.m.

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DC Washington LMS Social Media 79

GlowGlobally

SEPTEMBER 10, 2009

Market & Biz Plan. « Emerging Market Strategy Seminars – Chicago and DC in August. MCI Launches E-Learning Services for Non-US Market. Until recently the demand within other regional markets in Europe among EU-based associations has been far less bullish. Market & Bus Planning (44).

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Marketing Chicago LMS Products 60

Associations Now

AUGUST 20, 2018

If you’re at this year’s ASAE Annual Meeting & Exposition in Chicago, you already know that a lot of work and preparation has gone into the conference. Instagram is key for visual marketing campaigns. WBT Systems explains why an LMS can help create such an impact. — 5:00 Films & Media (@hi5oclock) August 20, 2018.

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Chicago Learning Management System LMS Video 49

Leading Learning

AUGUST 20, 2020

LMS-Based Conference : Platforms built on top of learning management system (LMS) capabilities. Often used more for marketing / lead generation events. Finally, vFairs provides free marketing consultation to support promotion of your event and live support during the event to address any attendee or exhibitor issues.

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Conference LMS Learning Management System Video 52

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AUGUST 30, 2019

MemberSuite shares eight ways you can use word-of-mouth marketing to increase membership. Rusty Weston, Content Marketing Institute ). Create a content marketing strategy in seven “easy” steps. CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. Location: Chicago IL.

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Chicago DC Analysis Content 34

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SEPTEMBER 6, 2019

CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. CDT – Digital Transformation 2019: Now, Next Year and Beyond (ASAE Technology Section Council Roundtable – Chicago IL). Location: Chicago IL. Turn Member Engagement and AMS Data into Effective Marketing. How to respond?

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Chicago LMS New York Content 37

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JUNE 29, 2018

WBT Systems explains how to create a really good RFP for a new learning management system (LMS) for your association. By now it’s proven that content marketing works if you do it the right way. HubSpot shares eight content marketing practices that will serve you well now and into the future. Location: Chicago IL.

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Chicago Massachusetts Washington DC 30

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NOVEMBER 2, 2018

Many of my content marketer friends, acquaintances, and clients will appreciate this one. Andy Crestodina at Orbit Media Studios writes about seven habits of highly effective content marketers. Marketing Trends to Watch for in 2019. Even marketers can’t predict what will happen tomorrow. Location: Chicago IL.

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Chicago DC Tools Content 38

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JULY 20, 2018

Is your LMS evolving? WBT Systems explains why your LMS provider (and other tech vendors) should have a product roadmap. The 2018 Membership Marketing Benchmarking Report. Hear about the findings from the 10th anniversary edition of the Membership Marketing Benchmarking Report. Host: Marketing General, Inc.

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LMS DC Washington Chicago 30

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JULY 12, 2019

Struggling with a limited marketing budget? Mighty Citizen turns 20 this year, and to celebrate they’re giving away $25,000 in free marketing services to one lucky mission-driven organization. Find out how you can use regional markets outside the US as an incubator or safe-haven in which to innovate, experiment and adapt.

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Arlington LMS Social Media Chicago 34

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AUGUST 24, 2018

And that’s just one of the reasons why a learning management system (LMS) can be a game changer for members and associations , says WBT Systems. Chandar Pattabhiram suggests building a tribe by using evangelistic marketing, community intelligence and, my favorite, educational marketing. 1 CAE credit. 1 CAE credit. Info/register.

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Chicago Innovation Washington Charlotte 37

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AUGUST 31, 2018

In the latest post in their series about the different people involved in an LMS implementation on the vendor side, WBT Systems explains what their developers and quality assurance testers are doing behind the scenes to ensure an LMS meets the client association’s requirements and expectations. CST – Chapter Roundtable in Chicago IL.

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Chicago LMS Washington Tools 37

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JULY 5, 2019

Hosts: Billhighway and Mariner Management & Marketing. from CMS to CRM or AMS to LMS) is often where user experiences go south and what to do about it. Patrick Dorsey, EVP, Marketing, Impexium. CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. CAE credits. 1 CAE credit.

North Carolina 34

North Carolina Chicago Washington Handbook 34

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OCTOBER 26, 2018

You’ve probably wondered from time to time, or maybe all the time, how does my event program compare to the rest of the market? Presenter: Mike Dietrich, Senior Director for Platform Marketing, Cvent. CDT – Chapter Roundtable in Chicago IL. Location: Chicago IL. Am I massively understaffed? More info/register. Host: niUG.

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DC Washington Chicago LMS 34

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APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Last week, WBT Systems explained how to prepare a business case for a new LMS. Now they’re back with advice on how to present that persuasive case for a new LMS to decision-makers. Host: Marketing General Inc. Solving the Marketing Puzzle.

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DC Washington Revenue Chicago 30

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SEPTEMBER 7, 2018

WBT Systems provides advice for LMS training during and after implementation. Still not sure how inbound marketing could work for your association? Here’s another explanation of how to use inbound marketing for member recruitment. – Brilliant Marketing Advice for Any Association Budget (Association Chat).

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DC Washington Chicago Tools 30

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APRIL 20, 2018

You might want to take a look at this post from LMS provider WBT Systems about the benefits of outsourcing instructional design. Solving the Marketing Puzzle. Successful marketing is like a puzzle with lots of moving pieces, and it gets more complex every day. Host: ASAE Marketing Section Council. 1 CAE credit.

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Social Media Chicago Tools Washington 37