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How The Executives Club of Chicago Doubled Membership With A New Member Value Proposition

Association Freak

Here's How We Helped The Executive's Club of Chicago Do It. The Executives’ Club of Chicago had to urgently revitalize its membership. A dynamic new CEO, Dr. Margaret Mueller, had rebranded the Club with the help of Energy BBDO, one of Chicago’s most famous ad agencies. They had always focused on Chicago.

Chicago 72
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Association Brain Food: 3.24.23

Reid All About it

Sponsorship strategy. Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health.

Revenue 226
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Association Brain Food: 6.30.23

Reid All About it

WBT Systems provides strategies for offering professional development as an employee retention tool. Non-dues revenue partners. Hear about the benefits of corporate partnerships, how to identify potential partners, and strategies for building and maintaining successful partnerships. Location: Chicago IL. CAE credit.

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Association Brain Food: 5.5.23

Reid All About it

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. AMS requirements. 1 CAE credit. 1 CAE credit.

Chicago 205
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Association Brain Food: 5.12.23

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WBT shares seven MOOC business model strategies you should definitely steal. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences. Location: Chicago IL.

Chicago 199
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Association Brain Food: 8.11.23

Reid All About it

Impexium recommends five strategies for a change management framework. – Onboarding Strategies for All Stages of Membership Does your onboarding strategy include new members and renewing members? Location: Chicago IL. Change management. Generational stereotypes. 1 CAE credit. More info/register. More info/register.

Chicago 195
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Association Brain Food: 6.9.23

Reid All About it

Raymond Carver, “Rain” Non-dues revenue. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. What is/should be IT’s role and/or responsibility in their organization’s AI strategy?

Revenue 205