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17 Essential Email Design Tips + Inspiration for the Non-Designer

Higher Logic

I’m not here to tell you exactly what the best email design is (that’s pretty subjective anyway), but I am here to strengthen your knowledge of the basics with critical tips and inspiration based on my experience as an email marketer in the association and B2B demand generation world.

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Tips for Marketing (Online Courses) To Your Association Members  

Forj

Online marketing and social media definitely has its place in the marketing world, and is in fact the “go-to” strategy for most businesses today. It is a good idea, however, to use a mixture of online and off-line strategies when marketing events and classes to association members. Keep in touch.

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Increase Member Engagement with an Online Learning Challenge

WBT Systems

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

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Alumni Fundraising in the Arts: 5 Tips to Create Connections

Achieve

There are so many vital activities that keep your program afloat aside from fundraising, from scheduling classes to holding auditions to supporting students. Email marketing. Try to develop your fundraising strategy in such a way that you can accomplish as much as possible while minimizing stress for your team. Text messaging.

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Building a Membership Website That Works: 7 Steps

MemberClicks

Members pay a fee for access to related events and opportunities, such as local sports competitions, networking, business discounts, or classes. Engagement Tools : Online classes, newsletters, and group workshops. Integrated Marketing : Manage subscriber lists and updates in one place.

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Legacy Donor Stewardship for Associations: What to Know

ISAE

Prior to that, he ran email marketing for President Obama and served as Campaign Director for MoveOn.org. Patrick hosts FreeWill’s popular webinar series, educating thousands of nonprofit fundraising professionals each month about planned and non-cash giving strategies.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Spread the word about your membership drive via: Social media platforms Email marketing campaigns Special membership campaign events Partnerships with local businesses and influencers Spotlights on your local radio, TV, and newspaper Paid online ads And more!

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