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Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. This can increase membership which will increase revenue.

Revenue 169
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5 Steps to Create a Sponsorship Program that Increases Non-Dues Revenue

Higher Logic

Is your program effective at increasing non-dues revenue ? E-newsletters and physical magazines. Online educational courses and webinars , as well as in-person professional development classes. Organizations that sponsor your e-newsletter, for instance, may reach 5,000 people every week. And what about your association?

Revenue 222
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Association Brain Food Weekly: 3.11.22

Reid All About it

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. Association Revenue: Plan Your Work, Work Your Plan. To meet the challenge, our associations must meet the critical task of upskilling our teams and improving our revenue strategies. Futurist thinking. 1 CAE credit.

LMS 195
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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Host: Professionals for Association Revenue Wed 9/27 at 2 p.m. Credentialing support.

LMS 254
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Association Brain Food: 3.24.23

Reid All About it

Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. 1 CAE credit. . – More info/register.

Revenue 226
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Member Onboarding Series, Part 2: How to Make Sure New Members Get Their Money’s Worth

Associations Now

He said that the organization has faced challenges with membership growth, but revenue growth has remained strong nonetheless. They got our newsletters, but outside of that, that was it.” America , has been making tweaks to the trade organization’s onboarding model in recent months, and just launched a refresh at the start of 2023.

How To 113
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Email Tactics to Win Back Lapsed Members

Associations Now

In one category—those whose membership had expired three to six months prior—AARC promoted its latest online and continuing education courses with an invitation to rejoin and sign up for a class. Together, the campaigns brought back almost 800 lapsed members and garnered more than $64,000 in dues revenue. The results? Tactics to Try.