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Daily Buzz: Your Meeting Venue Is Renovating. Now What?

Associations Now

Also: leveraging online communities as a marketing tool. Meetings Today spoke with John Page , general manager for SMG for the Greater Columbus Convention Center (GCCC)—which underwent a major renovation last year and where the ASAE Annual Meeting & Exposition will be held in 2019—about his advice for meeting planners.

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Association Brain Food Weekly: 8.9.19

Reid All About it

Because I can’t keep my inner librarian in check, here’s your #ASAE19 reading list: But first, for your listening pleasure… the Greater Columbus Convention Center put together an #ASAE19 inspired playlist on Spotify. Jay Daughtry shares his list of 19 moments to celebrate at #ASAE19 in Columbus. Location: Columbus OH.

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Association Brain Food Weekly: 8.2.19

Reid All About it

The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Here are the educational events scheduled for next week—plus social events going on at ASAE Annual in Columbus. Wow, so good. 1 CMP credit.

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SCD Group: Does print still work for association marketing.

SCD Group

Does print still work for association marketing & communications? So, I read with interest a Columbus (Ohio) Dispatch articl e saying that despite the prevalence of digital media, catalogs remain a huge part of retail business. homes last year, according to the Direct Marketing Association, and 89.6 million More than 12.5

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Daily Buzz: Create a Purposeful Meeting

Associations Now

Many meetings incorrectly focus on logistics when they should be centered on strategy. When you realize that gathering is a form of strategy and is a form of culture change, then you also realize that we often start with the wrong questions, which are the logistical questions. Most of us take the majority of gatherings for granted.

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SCD Group: 4 Ways Content Marketing Builds Associations

SCD Group

4 Ways Content Marketing Builds Associations. Managing Content Marketing , the relatively new book from Joe Pulizzi and Robert Rose offers valuable information for associations and nonprofits interested in connecting with their members and prospects. Every piece of content should support a measurable marketing objective.

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Branding (for associations) at a Glance

SCD Group

We flew to Columbus over the weekend. We were in Columbus for a football game at Ohio State. Branding is a buzz word to some but more likely a growth strategy and tactic to others. An easy – and comfortable – decision. that saved me a 20+ minute drive to/from the grocery. without looking for a sign. No bag fees. Lower prices.