Association Adviser

JUNE 29, 2016

After eight years in Louisiana, I ran a chapter in Jacksonville, Florida for six years and then came up to Atlanta to run this chapter in 1995 where I’ve been ever since. I attribute the success of that program to a wise, longstanding member who saw two things we needed to get out in front of: (a) young leaders and (b) technology.

Georgia 111

Georgia Louisiana Jacksonville America 111

Tom Morrison

JULY 18, 2011

How much productivity and labor dollars are wasted in associations spending 2 to 4 hours going over projects, meetings, and committee work, to make sure everyone is, “in the know?” We just had to ask the right questions, and start exploring our technology. The technology you need may be right under your fingers.

Jacksonville 40

Jacksonville Committee Project Survey 40

Tom Morrison

SEPTEMBER 9, 2011

Yet the cars of today outperform cars of the 1960s, because of technology advancements and re-engineering. I know this, because our organization still runs a traditional model, with a baby boomer board of directors, baby boomer members, and committee structures. Jacksonville Beach, FL. Associations are exactly the same.

Jacksonville 40

Jacksonville Social Media Technology Committee 40

Tom Morrison

OCTOBER 22, 2009

The world of business is changing every day, and it is critical for associations to tap into the innovations in technology to help enhance our value to members and create a connection between them that cannot be separated. Jacksonville Beach, FL. You must have an “intentional plan” to engage your members into the network.

Social Media 40

Social Media Jacksonville Library Content 40