The American Hotel & Lodging Association (AHLA) has been recognized with the 2023 A100 CommImpact Award for Effective Member Engagement for its National Hotel Employee Day initiative. Celebrated annually on Sept. 1, this day honors the nearly two million hotel industry employees, addressing challenges like labor shortages and promoting career opportunities.
AHLA’s strategic communication and planning fostered a culture of appreciation across the entire hospitality industry, resulting in significant member engagement and widespread industry participation. This innovative initiative not only elevated the profile of hotel employees but has also successfully amplified the importance of community and recognition within the hospitality sector.
– Meghan Henning, Founding Partner, OnWrd & UpWrd