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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Optimize Your Content. Break up text-heavy content.

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What is a marketing plan & five steps to write one

Freestone

Marketing plans are operational documents that outline an advertising strategy to reach a target market and generate leads. A marketing plan also describes how a business will accomplish a particular mission or goal. KPIs are individual metrics that measure the various elements of a marketing campaign.

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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Learn to create targeted personas in ChatGPT for personalized content and interactions. Gen Z education. Staff meetings.

Revenue 210
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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Use Webinars to Communicate. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue. To generate non-dues revenue from these webinars, try charging a small registration fee since you’re offering exclusive content from your annual event.

Revenue 296
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Association Brain Food: 1.26.24

Reid All About it

TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Leadership development for young members.

Survey 256
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Association Brain Food Weekly: 3.28.16

Reid All About it

Secrets to Communicating Technical Topics to Non-Technical Audiences. Learn how to understand your audience, simplify and organize content, and design memorable and engaging presentations and handouts. Presenters: Christina Garneski (moderator), VP Marketing, Communications & Events, National Parking Association.

LMS 170
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Association Brain Food Weekly: 3.28.16

Reid All About it

Secrets to Communicating Technical Topics to Non-Technical Audiences. Learn how to understand your audience, simplify and organize content, and design memorable and engaging presentations and handouts. Presenters: Christina Garneski (moderator), VP Marketing, Communications & Events, National Parking Association.

LMS 150