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Storytelling for Change: 5 Content Strategies for Nonprofits

NXUnite

After segmenting your audience, create tailored messages and content for each group. Consider when your audience is most receptive to communications. Use Visual Content According to Getting Attention’s guide to digital marketing , 91% of individuals prefer visual content to written content.

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Why your association needs a social media strategy

MultiBriefs

{summary} There's no doubt that social media has become an integral part of our daily lives, revolutionizing the way we connect and communicate. Whether you are a professional, trade or community-based association, no one can afford to ignore the potential benefits of having a robust social media strategy.

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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Repurpose content whenever and wherever possible.

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Don’t Grimace! Comedy in Social Media is Here to Stay

Association Adviser

No matter the extent of your social media usage, you probably heard of the summer’s most popular viral meme – the Grimace Shake. With an initial Instagram post of Ronald McDonald’s periwinkle peer that included the caption “it grimace i’m taking over,” McDonald’s dominated the social media landscape […] The post Don’t Grimace!

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Association Brain Food: 4.19.24

Reid All About it

By supporting these pairings, associations can foster a learning culture and community. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. And, unlike social media channels, your association controls the app. Membership mobile app. CAE credit.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Or even worse yet, companies.