Higher Logic

MAY 16, 2019

Membership recruitment and retention aren’t isolated processes. Many definitions of digital transformation focus exclusively on technology and can be confusingly complex. And you understand how it impacts your view of companies and organizations. How to Adapt Your Digital Strategy for the New Member Journey.

Member Experience 196

Member Experience Technology Content Communications 196

Association Briefings

OCTOBER 22, 2020

Who knew that something so trivial would revolutionize the way we communicate. And it seems that since that simple email was sent, communication visionaries have predicted the death of the medium. Now, I would definitely agree that the email of 2009 is certainly dead. workers prefer email for communication purposes.

How To 52

How To Newsletter Content Communications 52

Reid All About it

MARCH 3, 2017

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. I definitely agree with the #1 blogging tip: create a content strategy. I found a few good reads for you this week….

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

APRIL 16, 2021

How to explain your idea in 30 seconds or less. In this high-level workshop, attendees will review key contract clauses, negotiation tips, and strategies on how to ensure a strong contract to protect your organization. Big Ideas, No Budget: How to Be “Data Driven” with Limited Resources. Host: Community By Association.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

APRIL 29, 2016

I’m definitely participating in Tuesday’s Association Chat on Blab—a topic and speakers I don’t want to miss. And, I’ll see how the rest of my week shapes up. Recruitment Jam. Join Cynthia for a test experience using virtual improv games virtually to learn how to recruit new members with ease. More information.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

I’m definitely participating in Tuesday’s Association Chat on Blab—a topic and speakers I don’t want to miss. And, I’ll see how the rest of my week shapes up. Recruitment Jam. Join Cynthia for a test experience using virtual improv games virtually to learn how to recruit new members with ease. More information.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

AUGUST 28, 2020

it’s why you feel awful: here’s how to pull yourself out of despair and live your life. Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. . Tara Haelle ).

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

APRIL 15, 2016

The best professional development opportunity this week is definitely the digitalNow conference. Here’s how dedicated I am to this conference for association execs. Here’s the webinar line-up for the association community this week…. EDT*- Recruiting and Retaining Talent (Virtual Lunch). flight to Orlando. 1 CAE credit.

LMS 150

LMS Recruiting Recruitment Innovation 150

Reid All About it

APRIL 15, 2016

The best professional development opportunity this week is definitely the digitalNow conference. Here’s how dedicated I am to this conference for association execs. Here’s the webinar line-up for the association community this week…. EDT*- Recruiting and Retaining Talent (Virtual Lunch). flight to Orlando. 1 CAE credit.

LMS 150

LMS Recruiting Recruitment Innovation 150

Reid All About it

SEPTEMBER 15, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. More info/register. Host: Fridays@4 Speakers: Diana L. 1 CMP credit. More info/register. More info/register. Letting Go!

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Impexium explains how your association and members could benefit from offering a tiered membership model. Membership tiers. No plan, no progress.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

DECEMBER 11, 2020

How to professionally decline an unnecessary Zoom meeting (Lindsay Tigar, Fast Company ). Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. BYOB, obviously.

Project 370

Project Education Software Review 370

Reid All About it

JUNE 9, 2023

We all know that and think we do it, but her examples show us how often we don’t. Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content. How to take a punch. Creativity.

Revenue 205

Revenue Content Chicago Leadership 205

Associations Now

AUGUST 17, 2018

The Association of Academic Physiatrists incentivizes members who recruit members in August. How to hack it? Summer doesn’t have to mean a slowdown for membership recruitment. Referrals put a friendly and familiar face to our membership,” says Jackie Dilworth, communications and marketing manager at AAP. Why does it work?

Puerto Rico 58

Puerto Rico Recruiting Recruitment Newsletter 58

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. I’ve used data from Marketing General Inc.’s

Survey 256

Survey Project Strategy Education 256

Reid All About it

MARCH 26, 2021

How to brief a senior executive. Hear how the panel pulled off GSAE’s recent safe and successful annual meeting in Savannah while following the ever-changing safety protocols and government restrictions in this Covid era. Learn how to present yourself so that you are noticed for the right reasons. Seth Godin ).

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

MARCH 10, 2023

But busy association professionals can definitely save time using ChatGPT as a starting point on many tasks. Nimble AMS describes how it can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs, and deliver personalized communication and content.

Committee 195

Committee Education Software Technology 195

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. My YouTube examples don’t quite fit this lofty definition. My first bit of advice is, don’t treat recruiting these experts casually. But I have learned a few things about each of those topics. For one compelling reason.

Leadership 88

Leadership Social Media Case Study Industry 88

MemberClicks

OCTOBER 19, 2022

But how do you get started in understanding what members really want? We always promote clear and direct communication with members. Well, it could be: Industry trends Law and regulation updates Best practices for their jobs How-To information Personal growth tips. So, it’s understandable that you want to make them happy.

Newsletter 52

Newsletter Survey Tips Social Media 52

Reid All About it

JULY 24, 2020

It’s “a planning method that helps people and organizations figure out how to create their preferred future.” Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. Fri 7/24 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience).

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. How to create an editorial calendar that will streamline your content strategy. Join an insightful discussion on how you can unlock the true value of community-driven business. Usability testing. Quick hits.

Revenue 195

Revenue Video Strategy Industry 195

Higher Logic

MAY 17, 2016

Let’s take a look at how to do that well. If you’re a community manager, you can use effective blog posts to recruit and communicate with both current and potential community members – and all of these principles apply. Blogging is writing with a dual purpose. It’s racked up 1.3

Tips 185

Tips Content Education Social Media 185

Reid All About it

OCTOBER 4, 2019

It’s a secret worth spilling about what members are really seeking and how to help them find it. For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Find out how to leverage your ecosystem of applications to support your online education goals.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

MAY 8, 2020

However, if you’re planning a virtual event, Jess Sousa explains why online events are (usually) boring and how to make them better. The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Virtual conference networking.

North Carolina 221

North Carolina Montana Conference Revenue 221

Higher Logic

JANUARY 18, 2016

Since community management is new, executives often don’t understand the challenges community managers deal with and don’t know how to support them. Many organizations -- especially ones larger or older -- are set in their ways, making virtual communities poorly received. How do you know you’re burning out?

Maine 120

Maine Report Recruiting Recruitment 120

Optimist Consulting

AUGUST 28, 2014

Well, yes, DEFINITELY! Do ask open questions (how, what, when, where, why) and record this information so that you can deliver more effective communications in future. Using a third ear – Good telemarketers instinctively know how to listen for the things that members are not saying, as well as those that they do say.

Case Study 100

Case Study Recruiting Recruitment Maine 100

The Membership Blog

MAY 3, 2011

One of the questions that arose was, “Is there one basic principal that summarizes how to best communicate that membership value proposition to prospective members?”. I said, “Actually, in today’s membership environment, it’s not really even about communicating, it’s about connecting.”.

Communications 28

Communications Recruiting Recruitment Tools 28

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 73

Social Media Recruiting Recruitment Software 73

Virtual

APRIL 30, 2015

For most, it’s definitely not their first “rodeo.”. In looking at how to attract younger members, it’s useful to take a look at what drives millennials (who are primarily in their mid- to late 20’s and 30’s) and how that might affect their participation. Are Social Media a part of your communications infrastructure?

millennials 100

millennials Committee Technology Leadership 100

Mizz Information

MAY 17, 2018

Guest post by Sohini Baliga, Director of Communications, Taxpayers for Common Sense, and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Innovation 40

Innovation Washington Recruiting Recruitment 40

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 64

Social Media Recruiting Recruitment Software 64

MemberClicks

DECEMBER 1, 2022

It’s easy to fall into the same routines of outreach, events and recruitment campaigns. Well, this article walks you through the basics of what they are, why you need one and how to build one. This article outlines those 5 basic and invaluable points that you should definitely be meeting and communicating with your members.

Directory 52

Directory Software Membership Management Survey 52

Plexus Consulting

JUNE 27, 2015

Recruiting new board members is challenging because volunteers are concerned about drains on their time. Thus, how you and your board use your time matters. Establish and practice a shared definition of organizational success. So develop strategic priorities and communicate what is truly important. Define success.

Resources 40

Resources Recruiting Recruitment Products 40

Plexus Consulting

AUGUST 18, 2014

Recruiting new board members is challenging because volunteers are concerned about drains on their time. Thus, how you and your board use your time matters. Establish and practice a shared definition of organizational success. So develop strategic priorities and communicate what is truly important. Define success.

Resources 40

Resources Recruiting Recruitment Products 40

Plexus Consulting

NOVEMBER 17, 2014

Recruiting new board members is challenging because volunteers are concerned about drains on their time. Thus, how you and your board use your time matters. Establish and practice a shared definition of organizational success. So develop strategic priorities and communicate what is truly important. Define success.

Resources 40

Resources Recruiting Recruitment Products 40

MemberClicks

NOVEMBER 14, 2023

It’s more cost-effective for you to retain an existing member than to recruit a new one. This concept is key to understanding how to effectively keep your members engaged and loyal. Month 8: Highlight You obviously value your members, but when did you last tell them just how much?

Newsletter 59

Newsletter Strategy Social Media Survey 59

Reid All About it

OCTOBER 21, 2022

These conditions call for a new definition of your association board’s duty of foresight , which “requires [them] to stand up for their successors’ futures through intentional learning, short-term sacrifice, and long-term action.” WBT Systems explains how to eliminate and prevent learning content clutter. Online community.

Revenue 44

Revenue Email Marketing Education Review 44