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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. The print magazine was the second most highly valued communication channel this year. Live events remain the No.

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Communicating member value: Features vs.?benefits

Nimble AMS

ability to communicate?member How are you communicating your member value? Have you updated how you’re communicating your member value since last year? Here are two tips to communicating member value: Beware of the laundry list. Communicate the value?and Your association delivers in spades. member value.?How

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Innovation and Communication Cited as Priorities for Associations

GrowthZone

We handle the marketing and communication, so it’s a high ROI for the businesses and members.” Member discounts, online meetings, directories, and medical or retirement benefits were added programs respondents mentioned. The post Innovation and Communication Cited as Priorities for Associations appeared first on GrowthZone.

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6 Ways to Communicate Your Nonprofit Membership Benefits

MemberClicks

They’re looking to find ways to connect and hang out with “their people” — like-minded folks who have the same interests, care about the same communities, and probably enjoy the same books and Netflix shows. Others love a good bargain, and they join a nonprofit for the discounts.

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GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners

GrowthZone

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce create community impact, more so now than ever before,” said ACCE President & CEO Sheree Anne Kelly.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

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How to offer member-only discounts for your association

SilkStart

In this blog post, we’re highlighting some techniques to offer member-only discounts and make your memberships stand out. . Why offer discounts? Because discounts are quantifiable, members can quickly measure the value they’re getting when compared to the general public. 2) Stay consistent. Learn more ). 4) Raise awareness.