Aaron Wolowiec

JANUARY 19, 2016

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Or even worse yet, companies.

Communications 100

Communications Social Media Newsletter Video 100

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. DEI & education. Inspired by a session at the recent Learning Business Summit hosted by Leading Learning, TopClass LMS describes a data-driven approach to making DEI part of your educational strategy.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Association Analytics

APRIL 1, 2024

Step 3: Create – Once IAEE determined the need, they were able to develop content for those members, starting with an educational series of six webinars. Step 4: Communicate – Once new content is developed for specific membership segments, your association needs to tell those members about it!

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

NXUnite

JANUARY 23, 2024

Whether you’re working to alleviate poverty, protect the environment, promote education, or champion another noble cause, these insights will help you craft stories that inspire meaningful change. Consider when your audience is most receptive to communications. Feature personal testimonials.

Content 130

Content Strategy Newsletter Social Media 130

Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

Communications 100

Communications Survey Social Media Revenue 100

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 80

Content Revenue How To Social Media 80

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization.

Newsletter 52

Newsletter Tips eBook Content 52

GrowthZone

AUGUST 3, 2023

Chamber of the Year Winners The Chamber of the Year award recognizes the leadership role chambers of commerce have in their communities. Those honored with the designation have demonstrated organizational strength and made an impact on key community priorities, such as education, transportation, economic prosperity, and quality of life.

Long Beach 148

Long Beach Iowa Video Utah 148

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 52

Content Revenue How To Social Media 52

Association Adviser

MARCH 26, 2018

Providing relevant and engaging content for members should always be at the top of an association’s communication strategy. In our 2017 Association Benchmarking Survey, “communicating member benefits effectively” was reported as the No. 56 percent of associations say they don’t segment or target their communications well enough.

Communications 68

Communications Newsletter Directory Tips 68

Associations Now

SEPTEMBER 25, 2019

A recent report from Naylor finds most communications teams are concerned they don’t generate enough nondues revenue. Association communications teams can play an important role in generating nondues revenue, according to Naylor Association Solutions’ 2019 Association Communications Benchmarking Report [registration].

Revenue 93

Revenue Team Communications Content 93

Higher Logic

MAY 29, 2020

Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. Looking to personalize and target your email communications strategy to different member segments? How community helps: Appeal to the next generation of members with a modern community experience.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

APRIL 17, 2017

Using Facebook’s live-streaming capabilities, the Association For Creative Industries has taken a meeting-based education session and made it accessible year-round. Because Negron knew social media, namely Facebook, was a preferred communication channel for many AFCI members, she decided to air the sessions via its livestream platform.

Education 89

Education Phoenix Press Release Social Media 89

MemberClicks

APRIL 24, 2024

Transparency and Communications One of the most undervalued aspects of association management is the importance of consistent communication to keep members engaged and involved. Transparency and communication builds trust. Even when management decisions may be debated, transparency and communication can minimize any friction.

Association Management 52

Association Management Tips Software Social Media 52

Association Adviser

JANUARY 24, 2019

This holds particularly true for your association’s print and digital communications. It’s essential for your association to have a clearly defined editorial content strategy if you want to reach your communications goals. Two out of three associations said their members are “too busy” to engage with their communications.

Communications 62

Communications Content Newsletter Directory 62

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Host: UST Education Speaker: Jon Rivers, COO, Marketeery Tue 9/19 at 12 p.m.

LMS 256

LMS Revenue Arlington Education 256

MatrixG

FEBRUARY 23, 2024

.” – 2024 Edelman Trust Barometer A couple of weeks ago, I facilitated a discussion through UST Education about trust and associations with Melanie Gottlieb, CEO of the American Association of Collegiate Registrars and Admissions Officers (AACRAO) and Tara Puckey, Executive Director of the Radio Television Digital News Association (RTDNA).

Education 52

Education Social Media Library Resources 52

Blue Sky eLearn

FEBRUARY 18, 2021

Construct a communication plan to engage members. These tips will help you engage your members with a fulfilling virtual experience that not only gives back to the community, but also grows their engagement within your association. Construct a communication plan to engage members. Your social media pages.

Organization 232

Organization Software Newsletter Tips 232

Aaron Wolowiec

SEPTEMBER 13, 2016

The problem: A one-size-fits-all approach to association management and communication doesn’t work, but associations aren’t always good at segmenting their memberships. I alluded to it earlier, but segmented communication is crucial to member retention. Perhaps surprising, however, was social media’s influence.

millennials 100

millennials Social Media Communications Newsletter 100

EventMobi: Association Events

OCTOBER 19, 2023

As you prepare to brainstorm membership drive ideas, set up a meeting with your: Marketing lead Fundraising expert Volunteers Board of directors Most crucially, get some perspectives of people who spend the most time in direct communication with members. Step 7: Market, market, market!

How To 130

How To Discount Social Media Software 130

Blue Sky eLearn

JANUARY 14, 2019

Prioritize social media engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. The most popular social media platforms include: Twitter.

Strategy 157

Strategy Social Media Discount Newsletter 157

Associations Now

MAY 3, 2019

Your members can pitch in as content creators of social media feeds, newsletters, or blogs. We’ve requested assistance with collecting and writing information for the chapter newsletter, writing recaps of the education meetings for the blog and social media, [and] uploading event photos to Facebook,” she says.

Content 101

Content Austin Newsletter Social Media 101

Associations Now

NOVEMBER 20, 2023

For the American Association of Naturopathic Physicians, that meant launching an outreach campaign focused on improving how it communicates with the larger professional community. We wanted to improve how we communicate with the profession, which was why we framed this as an outreach campaign.”

Survey 59

Survey Communications Newsletter Social Media 59

Blue Sky eLearn

JANUARY 14, 2019

Prioritize social media engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. The most popular social media platforms include: Twitter.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

JULY 30, 2021

The weekly list of free educational events and resources for the association community…. People are too busy to find and vet the educational content they need, so do the dirty work for them. Why niche communities are the future of social media marketing—associations should have an advantage here.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 64

Communications Content Survey Social Media 64

WBT Systems

SEPTEMBER 12, 2017

Should they take such a primary place in your association’s educational offerings? Attendees will not only enjoy networking and education during the conference but will reap additional value by continuing the conference learning experience when they get home. Send a post-conference newsletter to attendees.

Conference 210

Conference How To LMS Newsletter 210

Association Adviser

NOVEMBER 29, 2018

According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules. Furthermore, 4 in 5 associations explain that at least half of their communications go unread. Putting Briefings to Use.

Newsletter 76

Newsletter Social Media Communications New York 76

GlowGlobally

OCTOBER 11, 2012

In less than four years, social media has gone from a trend to a well-established and widely used marketing and promotion tool. Social media platforms are ready to use and mostly free of charge. Especially since any actions taken on social media will go live and can generate reactions immediately.

Social Media 60

Social Media Newsletter Maine Tools 60

Higher Logic

APRIL 18, 2016

Here are a few possibilities: Newsletters. You probably already put out a newsletter covering the latest happenings at your organization, things coming down the pipeline, and other hot items. If your organization has a blog, shake up the content calendar with periodic round-ups from your community. Social Media.

Content 120

Content Social Media Newsletter Missouri 120

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 61

Communications Content Survey Social Media 61

Reid All About it

APRIL 12, 2019

The weekly list of free educational events and resources for the association community… If you’re at the digitalNow conference next week and see me wandering around, please let me know you read Association Brain Food, you’ll make my day, plus I’d love to meet you if we’re not already acquainted.

LMS 276

LMS Pennsylvania Innovation Education 276

MemberClicks

OCTOBER 24, 2023

By joining a trade association, you will gain access to valuable benefits such as industry-specific knowledge, networking events, educational resources, and advocacy efforts. They offer a range of educational opportunities that help you stay updated on your industry trends, gain practical insights, and connect with others in your field.

How To 52

How To Social Media Industry Recruiting 52

Achieve

DECEMBER 8, 2023

A solid fundraising strategy is essential for every area of higher education institutions to thrive, and performing arts programs are no exception. Maintain an Alumni Database There are several types of software you’ll likely leverage in your alumni fundraising efforts, including communication tools and an online payment processor.

Tips 52

Tips Survey Social Media Communications 52

GrowthZone

SEPTEMBER 14, 2022

Therefore, associations must educate and communicate the value of membership to individuals AND their employers. But more importantly, communicating these association benefits is key. It’s a o ne-page pdf that associations can share on social media, post on websites, include with emails, or feature in member newsletters.

Recruiting 78

Recruiting Recruitment Social Media millennials 78