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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Email marketing software.

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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

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Building Buy-In for an Online Community at Your Association

Higher Logic

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan.

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Why You Should be Segmenting Your Members by Data, Rather than Type

Higher Logic

One of the main vehicles associations use to engage their members is newsletters, but not every member is going to be interested in the same content. 55% of associations have increased personalization of member communications in the last year. 2018 Membership Marketing Benchmarking Report. Example 2: Recruitment Campaigns.

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Association Brain Food: 5.12.23

Reid All About it

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. No plan, no progress. With podcasts, I’m like a ghost in the room. .

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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. One of our main areas of expertise is internal employee engagement and productivity. Email marketing and communication. Communicate consistently and valuably.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

With a member directory, your staff can easily manage member info or set up communication channels between members. Website More and more organizations have moved on to an online member directory accessible via their association’s website since it’s one of the main ways new members get to know about them.

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