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Association Brain Food: 4.12.24

Reid All About it

She explains how to get in front of prospects, make an impression on them and communicate the value of membership. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Learn about planning a vendor showcase and revenue-generating potential.

Revenue 210
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Strategy 1: Innovate and Differentiate What can your association do for members that others can’t? Look to create new and innovative products and services for an underserved population in your membership. While the strategy is different from the Innovate and Differentiate strategy above, the steps are largely the same.

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Association Brain Food: 2.16.24

Reid All About it

. – Mastering the Art of Email Newsletters: 15 Strategies for Success Email newsletters are a fantastic medium for sharing relevant content to your members, but it’s crucial to ask: are your newsletters truly resonating with each individual, or are they just another generic email in their inbox? 1 CAE credit. More info/register.

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Association Brain Food: 6.30.23

Reid All About it

Non-dues revenue partners. Corporate Partner Engagement for Nonprofits: Getting Started Corporate partnerships offer a significant source of funding and other resources, but they require careful planning, consistent communication, and a willingness to collaborate to achieve shared outcomes. More info/register. 1 CAE credit.

Chicago 205
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In Search of Non-Dues Revenue: 6 MarComm Opportunities to Diversify Your Revenue Streams

Association Briefings

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52
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Association Brain Food: 3.24.23

Reid All About it

GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Scheduling events over someone else’s holiday excludes those who might want to attend—and when it becomes a topic of conversation in your community, it doesn’t reflect well on your organization. Non-dues revenue.

Revenue 227
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Association Brain Food Weekly: 1.29.21

Reid All About it

. – Learn How AI Based Personalization Has Become a Crucial Driver of Revenue and Growth (I.C.E. 8: Innovate. Communicate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public.