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Building Buy-In for an Online Community at Your Association

Higher Logic

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan.

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Why your association needs to adopt a flexible IT budget

Nimble AMS

Association Management Software: Your association management software (AMS) is the main technology your organization will need to upgrade if you feel your current software isn’t connecting you to all a reas of your organization. Individuals join associations for industry insights, job boards, career fairs, and recruitment guides.

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Association Brain Food: 10.20.23

Reid All About it

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Explore cutting-edge tools and strategies that will enable you to streamline processes, enhance communication, and foster a culture of collaboration within your organization. You’re leaving money on the table! Member app.

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Using Events to Grow Your Association’s Membership

MemberClicks

There are two main ways you can use events to boost your membership numbers: Non-member only events just for recruitment General event for current members that is ALSO open to non-members. Event planning: Put on your recruitment hat. And you need to plan all with recruitment top of mind. 2 types of member-building events.

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The Member Journey Has Changed: Are You Changing With It?

Higher Logic

Membership recruitment and retention aren’t isolated processes. I define and see the impact of digital transformation for associations using three main pillars. Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. The 3 Pillars in the Digital Transformation of the Member Journey.

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Why You Should be Segmenting Your Members by Data, Rather than Type

Higher Logic

One of the main vehicles associations use to engage their members is newsletters, but not every member is going to be interested in the same content. 55% of associations have increased personalization of member communications in the last year. Example 2: Recruitment Campaigns. So start sending them the right content.

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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. One of our main areas of expertise is internal employee engagement and productivity. Email marketing and communication. Communicate consistently and valuably.