Remove Communications Remove Marketing Remove Member Engagement Remove Team
article thumbnail

Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Far and away one of the most effective channels for association event marketing is email. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies.

article thumbnail

Building a Community: 5 Tips for Digital Member Engagement

Blue Sky eLearn

Therefore, it makes sense to meet your members where they already are. Check out these strategies to help improve your digital operations as well as increase member engagement: Optimize your website. Offer an accessible online member directory. Watch your member engagement rise with this added portal.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it.

article thumbnail

10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. You’re on the same team. Cheer for each other.

article thumbnail

Association Brain Food: 2.23.24

Reid All About it

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. 1 CAE credit.

DC 259
article thumbnail

Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. We saw their loyalty as beyond commercial transactions.

article thumbnail

3 Ways to Strengthen Communication Using Smart Member Data

Higher Logic

After all, no matter how many new members you attract, it’s your retention rate that drives real growth. Member engagement drives retention, and communication is the key to boosting engagement. Keep in touch with members through automated messaging. Keep in Touch with Members Through Automated Messaging.