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Association Brain Food Weekly: 6.11.21

Reid All About it

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Are there any new things to communicate in your contract?

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How to Make Analytics a Priority – Finally!

Association Analytics

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. Marketing research and performance – you’ll be able to segment and target your marketing tactics.

How To 169
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Association Brain Food Weekly: 4.16.21

Reid All About it

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. Learn how to keep the conversation going post-event and uncover the content your members want and need. Fri 4/16 at 3:45 p.m.

Revenue 363
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Association Brain Food Weekly: 6.13.16

Reid All About it

Hear how the National Association of Tax Professionals used Google Universal Analytics to uncover insights they previously only made assumptions about, and how the American Speech-Language-Hearing Association streamlined their business processes with Google Tag Manager. – Measuring: Using Digital Metrics to Gain Member Insight.

System 150
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Association Brain Food: 1.13.23

Reid All About it

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. AMS (r)evolution.

Revenue 39
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Association Brain Food Weekly: 2.18.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Host: American Marketing Association. ASAE research on change. More info/register.

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Association Brain Food Weekly: 2.11.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Marketing, membership and communications awards. Discover the benefits of implementing essential automation processes and hear about the typical marketing automation scenarios for associations. Wed 2/16 at 1 p.m. 1 CMP credit.

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