Association Success

SEPTEMBER 16, 2020

Incorporating data-driven posts, evergreen advice and context about your organization into your editorial calendar can help shore up your content strategy. Strategies for dealing with ongoing challenges . Communication. Marketing and advertising strategies. Research that includes facts and figures.

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Content Case Study Press Release Survey 78

Higher Logic

DECEMBER 20, 2018

However, companies that compete in markets with little to no competition have found ways to be successful over time, simply by being the best or only option available. Why Community Should Be Part of Software Companies’ 2019 Strategy. Create better channels of communication that humanize your brand. Let’s explore. #1:

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Software Revenue Communications Team 159

Associations Now

FEBRUARY 7, 2019

While “content is king” is one of the most overly used clichés in the marketing and communications space, a new report from Omnipress— 2019 State of the Conference Industry [registration required]—proves the phrase is still relevant. What improvements are you making to your conference content strategy?

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Content Report Conference Press Release 92

Arc 3 Communications

AUGUST 6, 2021

It combines strategies for government relations, communications, issues management and corporate citizenship. Some roles involved with public affairs include lobbyist, policy analyst, community affairs manager, and policy program coordinator. Government and public advocacy are key aspects to a successful public affairs strategy.

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Press Release Analysis Strategy Social Media 52

Associations Now

OCTOBER 23, 2019

“The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release. Looking for a new marketing strategy?

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Press Release millennials Social Media Team 63

.orgSource

JANUARY 9, 2023

They are wise stewards of our resources and visionaries who identify strategies for future growth. Enlist your marketing department to craft audience-specific messaging for maximum impact. Feature new directors prominently throughout your social media platforms and send press releases to their local publications and news outlets.

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Handbook Press Release Newsletter System 88

Higher Logic

SEPTEMBER 21, 2016

We think IDC says it best in their recent press release : “ Online communities are quickly becoming a critical part of the digital strategy for many organizations as a platform to establish ongoing conversations, trust relationships, and meaningful engagement with customers, employees, partners, and suppliers.”.

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Report Press Release Software System 120

Associations Now

JULY 17, 2019

And one such strategy involves moving away from promotional models wearing revealing clothing at tradeshow booths—a practice that has faded in recent years, but hasn’t gone away entirely. Booth personnel may not wear clothing that is sexually revealing or that could be interpreted as undergarments,” the association said in a press release.

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Press Release Innovation Technology Team 89

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. Here are some “quick hits” to implement as you make sharing part of your online strategy. Sharing Is Huge.

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Strategy Press Release Social Media Content 70

Associations Now

JANUARY 23, 2019

Folders can keep your inbox more organized, but they can slow you down when you’re looking for specific communications. Nonprofit thought leader Beth Kanter suggests focusing on these seven strategies to avoid burnout and practice self-care. Limiting your goals can limit your organization’s progress , from Nonprofit Marketing Guide.

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Press Release Newsletter Certificate Review 102

Association Adviser

OCTOBER 23, 2018

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.

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Newsletter Communications Press Release Social Media 64

Associations Now

JANUARY 9, 2014

From email newsletters to Facebook updates, the outlets that nonprofit marketers rely on most. There are so many ways to market yourself, but what are the ones that matter the most? There are so many ways to market yourself, but what are the ones that matter the most? Finding new leads. Keeping the ones you have.

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Marketing Press Release Newsletter Social Media 40

Associations Now

JUNE 21, 2016

Still, associations use them for all sorts of reasons, including to share articles and press releases. If this describes your content strategy, here’s a plea to change your approach. I’ve run into thousands of PDFs that serve no purpose other than to echo a press release that could just as easily be a web page.

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Press Release Content Washington Strategy 75

Associations Now

NOVEMBER 25, 2014

It’s easy to look at something that’s long been consistent and reliable—such as email marketing—and think you’ve mastered it. For a lot of associations, email marketing is kind of like the hoverboard—an area where it doesn’t seem like there’s much possibility. Consider what’s possible.

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Email Marketing Marketing Press Release Tools 40

Reid All About it

JUNE 17, 2016

If you host webinars for the association community, here’s a webinar especially for you: Thu 6/23 at 1 p.m. – How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International.

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LMS Raleigh Content millennials 150

Achieve

JUNE 11, 2020

Communicate with your donors. . As we all navigate this global pandemic together, when communicating with donors remember. Erica leads the strategy and execution of all marketing initiatives at Achieve, with an emphasis on helping nonprofits tell their stories digitally. To which my answer is a resounding YES!

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Florida Press Release Social Media Education 52

Associations Now

AUGUST 23, 2013

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. But does the same hold true for exhibitions and their digital marketing efforts? Johnson Experience Marketing.

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Industry Marketing Social Media Revenue 40

Higher Logic

JUNE 30, 2016

Our communications people try to shorten it up, but they will be overridden by our ED who is also an advocacy expert. How would you adjust a traditional press release approach to be more effective and impactful? How can these strategies for writing brevity be used to improve your writing for social media?

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Social Media Press Release Communications Newsletter 136

AMR Management Services

JULY 6, 2011

Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Enter Cause Marketing. A press release about the project. CONTRIBUTORS.

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Marketing Project Library Kentucky 64

Disciple Media

JANUARY 10, 2024

Outline the app’s features, decide on the monetization strategy, and consider the necessary resources. Whether you’re looking to introduce subscription models, in-app purchases, or sponsored content, our app builder facilitates a range of monetization strategies. This data is invaluable for future updates and enhancements.

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Revenue Content Social Media Cost 36

Association Briefings

OCTOBER 19, 2020

The use of social media is an essential part of your organization’s digital marketing ecosystem that helps boost engagement and builds brand reputation. Creating engaging content that entices an industry professional to like or follow your social channels has become a full-time job that takes experience and digital marketing knowledge.

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Social Media Video Content Press Release 52

Associations Now

JUNE 3, 2015

So you prep a press release, line up some internal experts who are ready to field some interviews, and think that the ensuing press campaign would be a roaring success. Plus: The risks of recording your history in obsolete formats. “And as someone who has done a lot of storytelling with data, I can see why.”

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Press Release Innovation Communications Report 40

Association Adviser

NOVEMBER 15, 2016

Is the press release dead? For example, recently the American Marketing Association created its first Intellectual Agenda, in which it defined “The Seven Big Problems in the Marketing Industry”. I realize following these suggestions requires a lot more than communication skills.

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San Antonio Texas Communications Austin 60

Association Adviser

AUGUST 7, 2017

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. This is an excellent example of an association providing a simple communication that benefits the industry and its members. Jill Andreu is Naylor’s vice president, content strategy and development.

America 66

America Social Media Press Release Education 66

Association Adviser

SEPTEMBER 24, 2013

Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. MU: Relationships are formed when there is two-way communication.

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Technology Social Media Maryland Press Release 60

Association Adviser

JULY 26, 2016

Is our name and messaging across all communications consistent and in step with what the organization stands for and delivers to its members?’ AA: Ho w does rebranding rejuvenate your membership marketing? A fun teaser tagline was developed, Fresh, New & True, to give all communications with our members glimpse into what is coming.

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South Dakota North Dakota Proposal Minnesota 60

Higher Logic

AUGUST 15, 2018

Check out our official announcement in this press release. As we look at the next phase in this journey, we need the right combination of people and structure to develop and foster our long-term strategy. The Right Combination for Success: People and Structure. The best organizations change ahead of when they need to.

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Portland Press Release Team Software 31

The Big Picture

APRIL 11, 2006

Corporate Communications Aware of Podcasting—But It Is Rarely Used or Listened To, According To New Poll » April 11, 2006. press with the message, "The reports of my death are greatly exaggerated. press with the message, "The reports of my death are greatly exaggerated." Communications. Reblog (0).

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Mississippi Press Release Report Social Media 100

Idea Architects

DECEMBER 14, 2014

Did you answer "never really come right out and say it in an obtuse two-page press release " ? My focus here is not on the potential merits of the policy change, but on how it was communicated. Despite the case you can make for it, the decision is not going to be popular with many. How would you share it?

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Indianapolis FAQ Press Release Communications 60

Associations Now

OCTOBER 9, 2015

Face-to-face communication is important in a business setting because it allows relationships to develop in a way that can’t be achieved by email and telephone conversations. The study—titled “Does the Future Have Room for Face-to-Face Communication?”—surveyed surveyed 779 meeting organizers, attendees, and students.

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Library Press Release Michigan Communications 40

Associations Now

JULY 20, 2015

In a press release from earlier this year , executives from AT&T, Orange, Vodafone, Telefónica Group, and other high-profile mobile service providers spoke strongly in favor of creating electronic SIM cards that could easily be changed digitally. Getting Everyone On Board.

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Press Release Industry Products Technology 40

Associations Now

JULY 12, 2013

Press releases. Marketing materials. For instance, this week I sent a list of articles in the July issue of Associations Now related to Annual Meeting to our manager of social communications and strategy, so that they could be linked to in spaces like Twitter and Facebook. Facebook posts. Instragram photos/videos.

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Content Press Release Atlanta Newsletter 40

Associations Now

SEPTEMBER 1, 2015

First off, a press release mishap exploded all over the tech media sphere, after a PR person made the mistake of sending the same message to nearly 500 journalists—mass-CC’ing all of them rather than using the safer mass-BCC option. If you open the floodgates, you may be ensuring that your emails don’t go viral.)

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Press Release Communications Guidelines Marketing 40

The Big Picture

JANUARY 26, 2007

« Most overused phrases in press releases | Main. This blog is authored by Shawn Rossi, vice president for marketing and public relations at the Mississippi Hospital Association. Communications. Creating Association Communities. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest.

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Mississippi Press Release Review Social Media 100

The Big Picture

DECEMBER 5, 2006

Most overused phrases in press releases » December 05, 2006. The survey, commissioned by The Daily Dog and Peppercorn Communications , was originally meant to see which country had the more digitally savvy PR folks. Peppercom and the Daily Dog have released a podcast offering further analysis of these findings.

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Associations Now

JULY 22, 2013

Rather than taking cybersecurity threats lying down, the Securities Industry and Financial Markets Association has been holding simulations so that the industry knows what to do when a real attack takes place. According to a press release from the association , the testing, which ended Friday, met its goals.

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New Hampshire Press Release Maine Industry 40

SCD Group

JULY 9, 2012

A 5-step Association Newsjacking PR Strategy During the Republican primary season, a Mitt Romney aide told CNN when fall comes, “everything changes. The 10 New Rules of PR By Jeff Bullas What are “The Old Press Release Rules”? Strategy | Content | Discovery. 4 Ways Content Marketing Builds Associations.

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