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COVID-19’s Impact on Global Email Communication: How to Maintain High Deliverability

Higher Logic

Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber

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Student-Led Podcast Strategies Build Member Participation

Associations Now

During the pandemic, the New York Chapter of the American College of Physicians’ medical student committee approached staff with a podcast idea. They wanted a platform to learn about career opportunities,” said Amanada Allen, NYACP’s manager of communications and district relations.

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From Stagnant to Stand-Out: 3 Strategies to Differentiate Your Customer Experience

Higher Logic

Customer experience executives from around the world gathered in New York last week to receive some disappointing news from Forrester Research at the Forrester CX NYC Conference. Props to @andpizza for taking a bold #customerexperience strategy, interacting with customers via text!

Strategy 136
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Association Brain Food Weekly: 1.22.21

Reid All About it

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Host: New York Society of Association Executives. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Communicate. Virtual volunteer fatigue. Sponsorships.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Hear how technology can help you use your member data to drive strategy at your organization.

Las Vegas 359
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Association Brain Food Weekly: 2.19.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Board strategy. He advises framing board conversations and decisions with this “new shared point of view on board purpose, composition, structure, and work for the rest of The Turbulent Twenties.”. More info/register. Fri 2/19 at 12 p.m. –

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