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How Associations Can Get Media Traction with Press Releases

Associations Now

Here are six tips associations can use when writing and sending out press releases. Like other media outlets, Associations Now finds out about some of these initiatives through well-written and well-timed press releases. Press release titles should be relatively short,” Kane said. Make it personal.

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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. B ut b efore we dig into the technology, staff preparation and other elements of our conference , we wanted to cover one of the first steps in transitioning to a virtual event: communication. . What Should be Included in Your Communications Plan? .

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. Take advantage of press releases. But press releases still work—arguably, even better—for digital publications. 4. Plan ahead with your social strategy.

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The Impact of Marketing and Public Relations on Associations

Ngage Management

Ngage Management is the only association management company in Michigan that has strategically built and invested in a full-service marketing and communications team. Branding and Design We understand that marketing and communications are an immediate reflection of an organization and its brand.

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Building Personas: Defining Your Audience

Higher Logic

Start by searching their site for testimonials, case studies, press releases, or newsletter signups. Set up Google Alerts for new content, and follow their social media accounts for constant updates, interactions, and events. Or at least better understand their motivations?

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Starring….Your Association Publications

Association Adviser

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.

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Association Uses Facebook Live to Expand Education

Associations Now

“The best education we can provide to our manufacturers, retailers, and creative professionals is education that is useful, exciting, interactive, and convenient,” Director of Education Nidia Negron said in a press release. “We