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Membership Hack: Referral Incentives

Associations Now

Referrals put a friendly and familiar face to our membership,” says Jackie Dilworth, communications and marketing manager at AAP. For every new or reinstated member who joins, the referring member gets a chance to win either a $500 Visa gift card or free registration plus a one-night stay in Puerto Rico for AAP’s 2019 Annual Meeting.

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Association Brain Food Weekly: 6.1.18

Reid All About it

FC writes about new tools that make editorial newsletters easier to produce and more enjoyable to read. Another sign of the deplorable state of cable news: a study found 5,000 people may have died from Hurricane Maria in Puerto Rico, but cable news—CNN, MSNBC and Fox—focused on the trivial Roseanne story instead. PR Daily ).

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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.