Co-Creation: The Value is in the Process
Association Success
APRIL 26, 2018
But the process of participation, and subtle nuances in wording and norms, really mattered to the students. Because of that, co-creation is often as much about the process as the product, something I’ve written about before in the context of the IKEA Effect. Year to year, and class to class, the lists didn’t look that different.
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