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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

The business case for these buyers will show the potential increase in revenue from retention, upsell, and cross-sell opportunities. Beyond the direct ROI , an online community will help your software company improve the way it does business with customers online. Create better channels of communication that humanize your brand.

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Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Associations can earn revenue from supplier members wanting to place press releases or product reviews in member communications.

Revenue 62
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Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships

Protech

(Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. The post Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships appeared first on Protech Associates.

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The Impact of Marketing and Public Relations on Associations

Ngage Management

Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

The content can take the shape of a blog post, press release or a special guide, which we publish on their website. SEO Strategy Tip #6: Press Release Distribution When it comes to content formats, the press release demands respect. Over time, your brand will be rewarded.

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Building Personas: Defining Your Audience

Higher Logic

What is their yearly revenue? Start by searching their site for testimonials, case studies, press releases, or newsletter signups. Ask these simple but effective questions: What’s the age range of most of your buyers? How much do they spend? What roles do they perform within their organizations?

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MemCom Awards – could you be a winner?

Optimist Consulting

To help inspire your entry Olivia Chute from Chaz Brooks Communications , a PR agency has agreed to kindly shares their 5 tops tips for industry award entry. About Chazbrooks Communications (CBC) – [link]. Chazbrooks Communications is a Surrey-based PR and Marketing communications agency. The deadline is 22 March.