INBOUND Conference: A Sample Agenda for Customer Marketers
NOVEMBER 3, 2016
Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. Now as the leader of one of HubSpot’s top agency partners, he will show you how to bring order to your chaotic contacts database, resulting in more relevant emails, fewer unsubscribes, greater customer retention, and more revenue from deals with your contacts. Creating a referral program for your business will allow you to increase your revenue with little or no increase in marketing expenses.