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Case Study: Texas Society of Association Executives

Association Adviser

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. TSAE earns non-dues revenue on a portion of each sale. The Challenge.

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Association Brain Food: 1.5.24

Reid All About it

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond.

Revenue 277
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Association Brain Food: 12.1.23

Reid All About it

Q4 Consultant Community Call We’re excited to open lines of communication for ASAE staff to update the consultant community and create a space for our consultant members to network with one another. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. –

Arlington 266
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Association Leaders Focused on NDR, Communication, Membership and Data

Association Adviser

This month’s unscientific poll is still in its early stages, but it looks like roughly one in three respondents (33 percent) were most surprised by a non-dues revenue trend, 17 percent were most surprised by a sharp rise (or fall) in membership and another one in six (17 percent) said they were most surprised by something on the communication front.

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So You Think You Know Non-Dues Revenue

Association Adviser

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Legacy communication channels still have a seat at the table.

Revenue 60
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Association Brain Food Weekly: 4.11.16

Reid All About it

If you love to hike in the mountains and desert, make plans to spend some time in Big Bend National Park in far west Texas. Learn how to stretch the value of your conference content, and increase the potential of non-dues revenue, by maximizing the use of your event’s content. Speaker: Chris Tuttle, Tuttle Communications.

LMS 150
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Association Brain Food Weekly: 4.11.16

Reid All About it

If you love to hike in the mountains and desert, make plans to spend some time in Big Bend National Park in far west Texas. Learn how to stretch the value of your conference content, and increase the potential of non-dues revenue, by maximizing the use of your event’s content. Speaker: Chris Tuttle, Tuttle Communications.

LMS 150