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3 Expert Marketing Strategies to Increase Event Attendance

AMR Management Services

Picture this: your association is gearing up to host a conference on industry insights. You promote the event at the bottom of your email newsletter a few times, but when the event day comes, your attendees numbers are minimal.

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Association Brain Food: 2.16.24

Reid All About it

You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, attendees drift away. Conference/abstract management. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic society events. Post-event attendee engagement.

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How to Continue the Conference Learning Experience

WBT Systems

Conferences consume a great deal of your association’s time and financial resources. The truth is: conferences are not the most effective method of transferring knowledge. In most associations, only a small percentage of members attend conferences. Why Continue the Conference Learning Experience. It doesn’t happen.

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Program Goals and Marketing Objectives

Eric Lanke

I've been thinking this week about metrics for the marketing and communications function of my organization. Specifically, what's the best way to measure the contribution of our marketing efforts in the achievement of our program goals? We want to increase the number of members attending our conferences.

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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. 10 Membership Newsletter Best Practices. Promoting upcoming events.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. 10 Membership Newsletter Best Practices. Promoting upcoming events.