Reid All About it

JANUARY 28, 2022

If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 25 Ways to Take Your Newsletter to the Next Level.

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Association Adviser

OCTOBER 4, 2013

Are you at a stalemate when it comes to recruiting and retaining members? Create a contest and challenge members to recruit others to join. For each new recruit, the member’s name goes into a drawing for an iPad. Branch out from the typical places you recruit members. Julie Frey, APR, CPRC. Expand your network.

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Associations Now

DECEMBER 18, 2023

Reciprocal arrangements can help organizations grow their revenue streams by recruiting new members. This eases the financial burden for members interested in joining both organizations, which can help improve recruitment efforts. Moore said. “We

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EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. Annual conference For many organizations (especially associations!),

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Aptify

FEBRUARY 28, 2022

Conference sponsorships – Offer conference sponsorship packages that include multiple levels of benefits and sponsorship fees to meet a variety of companies’ needs. Host virtual events, such as virtual tradeshows and conferences, for members who can’t travel to in-person events, and offer online sponsorships for those events as well.

Revenue 72

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Reid All About it

NOVEMBER 20, 2020

Virtual conference pricing. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Conferences and Meetings: Has the Pandemic Been the Mother of Invention?

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MemberClicks

AUGUST 9, 2022

Conferences are an amazing way to learn new skills, hear stories for other people in your industry and to meet new people. We’re diving into all the questions you have about hybrid conferences and events, so read on to learn more! What is a hybrid conference? A hybrid conference combines the best of both worlds.

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Membersuite

MARCH 16, 2022

3: Newsletters. Insert a personalized section in newsletters that says: “According to our records, your job title is [XYZ]. A few years ago, a conference I attended had a lounge where members could get a professional headshot. 6: Recruitment Lead Generation. Click here to update if incorrect.” 7: Student Members.

Directory 141

Directory Newsletter Recruiting Recruitment 141

Aaron Wolowiec

JULY 18, 2012

The annual conference finally draws to a close and the last thing on your mind is the resource and content treasures unearthed throughout the event. However, what I’m specifically talking about here is curating conference content that already exists. Let me set the scene: Your toes are numb from standing for 72 straight hours.

Member Engagement 100

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Associations Now

OCTOBER 26, 2018

To spark some friendly competition and build buzz for its annual conference, the Association of Change Management Professionals quizzes members weekly on chapter trivia. The ACMP “Road to Conference Challenge” is a weekly trivia game that members play in the three months before the conference. How to hack it? Why does it work?

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Newsletter Recruiting Recruitment Conference 82

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Notify them of important dates, such as your annual conference or the upcoming release of industry research. Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. You have new members.

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Reid All About it

JULY 24, 2020

Inspired by Priya Parker’s The Art of Gathering , MemberSuite describes the seven essential elements for creating a memorable virtual conference instead of the typical series of webinars with accompanying chat box. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tue 7/28 at 11 a.m.

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Higher Logic

AUGUST 15, 2017

Somewhat more common than handwritten letters is a volunteer appreciation event at your annual conference. You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members. Hold a Volunteer Appreciation Event. Want to do even better? Make Them Leaders.

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Reid All About it

MAY 12, 2023

I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there. Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. Learning business.

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Reid All About it

JANUARY 21, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. One way to capture attendees’ attention and keep them glued is by adding an entertainment component to your online meetings and conferences. Champion, MSSA, CNM, Conference and Events Director, National WIC Association.

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EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. But on a practical level, how can you actively recruit and retain members for the long run? Recruit team members who have previous experience running successful events. Why does member retention matter?

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Higher Logic

MAY 19, 2016

theSkimm, a newsletter for women, has a strong recruitment strategy tied to their ambassador program -- Skimmbassadors recruit their friends to subscribe to the newsletter by hosting parties and making it more of a social outlet rather than a solo reading experience. Promote events.

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Associations Now

DECEMBER 18, 2018

Savvier member recruitment. This year, a few associations took clever approaches to traditional member recruitment campaigns. But you don’t need a major retail event or sports month to recruit prospects. You can peruse the full collection at your leisure by scrolling through the archives.

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Thanks For Playing

OCTOBER 16, 2012

Find a complimentary organization or two, and swap member lists, swap magazine ads, swap e-newsletter promotions, swap banner ads, swap conference attendance/booths/speaking spots, etc. Retention is even more important than recruitment – it’s a much lower cost, higher value transaction. If you don’t know, FIND OUT!

Marketing 150

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Freestone

FEBRUARY 29, 2024

By making learning flexible, you can also reach non-members, boosting recruitment and driving non-dues revenue. Often, associations will send out newsletters to keep members updated on the latest developments, along with relevant resources, and hot topic courses.

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Higher Logic

JANUARY 3, 2020

Online communities bookend your customer reference program by allowing you to both identify and recruit strong customer advocates , as well as connect prospects and customers in the community for a positive and authentic reference experience. These components are difficult to manage using traditional customer relationship tools. Did you know?

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WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. A targeted newsletter and streaming video series helps them build rapport with prospects. They’ve built content partnerships with recruiters and PR agencies.

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AssociationChat

APRIL 10, 2020

With the cancelation of the 2020 Marketing, Membership & Communications Conference due to COVID-19, ASAE will be taking a new, creative approach to recognize, celebrate and share the work of GCA Awardees. Insured Retirement Institute; IRI Annual Conference Marketing Campaign. E-Newsletter. E-Newsletter. E-Magazine.

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Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Example: “Our conference is coming up. Promote your publications and subscriptions. Objection 3: Timing.

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Associations Now

AUGUST 11, 2017

A new complimentary, digital membership is adding some much-needed buzz to member recruitment. The American Beekeeping Federation saw an opportunity to create some buzz for member recruitment with a free one-year, digital membership. ABF also saw a boost to conference attendance. How to hack it? Why does it work?

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Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Boring conferences. Here’s a cure for boring conferences. Credentialing support.

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Associations Now

AUGUST 17, 2018

The Association of Academic Physiatrists incentivizes members who recruit members in August. Summer doesn’t have to mean a slowdown for membership recruitment. Also, the top three recruiters will be recognized on the association’s website and in its weekly e-newsletter. How to hack it? Why does it work? What’s the bonus?

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Puerto Rico Recruiting Recruitment Newsletter 58

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. Trade association events, like conferences and meetings, provide perfect opportunities for networking. What is a Trade Association? Businesswoman and businessman handshake in office.

How To 52

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Reid All About it

JANUARY 15, 2021

In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. But, virtual conferences did dominate the rest of their list. . Content/education strategy. Quick hits.

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YourMembership

MARCH 8, 2013

We know that there are key points when recruiting new members to any organization that are crucial to survival. But focusing only on recruitment can be a big mistake if you are ignoring the qualities, characteristics and attributes that attracted members in the first place. 4) Can Your Conference Really be Personalized?

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Achieve

SEPTEMBER 15, 2023

Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. When members establish deep roots in your online community, they are more likely to actively participate during meetings, attend conferences, and more.

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Blue Sky eLearn

JANUARY 14, 2019

For example, use Instagram’s focus on images and videos to advertise how fun and engaging your member meetups and educational conferences are. For example, your organizations can offer each other: Advertising space in emails or newsletters. An e-book in return for a newsletter subscription. What types of content could that be?

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Blue Sky eLearn

JANUARY 14, 2019

For example, use Instagram’s focus on images and videos to advertise how fun and engaging your member meetups and educational conferences are. For example, your organizations can offer each other: Advertising space in emails or newsletters. An e-book in return for a newsletter subscription. What types of content could that be?

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Reid All About it

APRIL 12, 2019

The weekly list of free educational events and resources for the association community… If you’re at the digitalNow conference next week and see me wandering around, please let me know you read Association Brain Food, you’ll make my day, plus I’d love to meet you if we’re not already acquainted.

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MemberClicks

APRIL 19, 2024

It could include potential discounts for attending conferences or conventions and even place a value on exclusive member content. When it is complete, however, you will have a very valuable marketing tool to use in your recruitment process. This is often more extensive than a member organization may recognize.

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.orgSource

AUGUST 28, 2023

My first bit of advice is, don’t treat recruiting these experts casually. According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent.

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Associations Now

MAY 9, 2019

Colleen Bottorff writes on the MemberClicks blog that instead of working hard to convince potential members of your value in occasional recruitment campaigns, you should show it to them continuously through your regular communications. First things first: To show your value, you have to know your value. Other Links of Note.

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