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Virtual Conference Pricing: The Many Factors to Consider
WBT Systems
SEPTEMBER 7, 2020
Virtual Conference Pricing: The Many Factors to Consider. Read more about Virtual Conference Pricing: The Many Factors to Consider.
Five Tips for Conference Sponsorship Pricing
Velvet Chainsaw
JUNE 15, 2022
In my experience, most large conferences this year are realizing about 80 percent of their 2019 revenue performance. In other words, a sponsor’s ROI is subjective in nature, making pricing an inexact science. Pricing methodologies for sponsorship vary greatly. Cost-plus is the most common method for pricing sponsorship.
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6 Tips to Attract Attendees to Your Virtual Conference
Blue Sky eLearn
JULY 14, 2020
When the pandemic started causing conferences to cancel at the last minute, those that quickly went virtual saw a high number of attendees. Some of us sit on video conference calls the better part of the day. Offer Tiered Pricing . Have some other tips that have worked to drive up your virtual conference attendance?
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How do you price a virtual event?
Association Success
MAY 20, 2020
How should I price my event? What you ultimately want is to be able to monetize the event,” said Michael Tatonetti , director of certification and education for the Professional Pricing Society. With that being said, pricing should follow the same concept. . “A The short answer: that’s up to you. . Part 1: Operating budget.
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The Battle of the Authoring Tools: A 10-Point Comparison for Picking the Right One
Speaker: Chris Paxton McMillin, President of D3 Training Solutions
Join Chris Paxton, President of D3 Training Solutions, professor, author, and frequent conference speaker, to explore 10 important considerations for picking the right eLearning tool for the job.
17 Conference Apps to Improve the Attendee Experience
MemberClicks
NOVEMBER 2, 2022
Fortunately, 85% of Americans own a smartphone (a 50% rise since 2011), and by giving your attendees the option to download a conference app, you can reduce overwhelm and increase their overall event satisfaction. You can then explore the 17 apps we’ve reviewed that will help you plan, implement, and evaluate your next conference with ease.
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How do you price a virtual event?
Association Success
MAY 20, 2020
How should I price my event? What you ultimately want is to be able to monetize the event,” said Michael Tatonetti , director of certification and education for the Professional Pricing Society. With that being said, pricing should follow the same concept. . “A The short answer: that’s up to you. . Part 1: Operating budget.
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Managing Learning at your Association Annual Conference
WBT Systems
FEBRUARY 21, 2017
Organizations offer a wide variety of professional learning opportunities to their members, employees, and partners which range from online courses and webinars, to regional or annual conferences, to classroom-based learning. Integrated conference management in the LMS facilitates: . Reasons Members Attend Events.
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Will Members Really Want to Go Back To In-Person Conferences?
Smooth The Path
OCTOBER 22, 2020
In-person conferences were generally quite exclusive. Conferences sometimes excluded women with younger children because it is hard for them to travel. Many introverts steer clear of conference social functions because these big group events are awkward to attend. Virtual conferences make conferences accessible to all.
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2021 Virtual-Conference Big Ideas
Velvet Chainsaw
DECEMBER 3, 2020
In 2020, attendees, sponsors, and exhibitors were more forgiving of our virtual conferences than they will be in 2021. They, like you, are all experiencing Zoom fatigue and will have much higher expectations for conferences this coming year — especially those they are investing their precious time and money. Don’t waste a good crisis.
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Ensure Your Price Is Right on Products and Services
Associations Now
AUGUST 22, 2018
Here’s what you should do and shouldn’t do when pricing your association’s products, services, and events. The Price Is Right isn’t just a long-running TV show. Price too high, and you risk losing participants or consumers; price too low, and you risk missing out on additional nondues revenue. Want to Hear More?
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Seeking a Hybrid Conference Steady State? Here’s a Framework
Velvet Chainsaw
AUGUST 3, 2022
With live conferences’ comeback, event organizers need to make complex decisions about how to incorporate digital product extensions into their business model. Based on our research, we estimate that there’s an even split between conference owners who are including synchronous or asynchronous hybrid options and those who aren’t.
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Webinar: Monetizing Your Virtual Conference When Competing with Free
Velvet Chainsaw
MAY 8, 2020
Webinar description: Monetizing Your Virtual Conference When Competing with Free. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. Lisa Block, Executive Vice President, Conference Strategy & Design, Velvet Chainsaw Consulting. Like this one, most are free. REGISTER NOW.
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Monetizing Your Virtual Conference When Competing with Free
Velvet Chainsaw
APRIL 30, 2020
The dynamics that we’re seeing impact conferences and their business models are very similar to the Freemium movement we experienced way back in 2009. I’ll never forget a blog post, entitled “ Malcolm is Wrong ,” which Seth Godin penned back then on Chris Anderson’s book Free: The Future of a Radical Price. You want to be first.
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The Secret Value of Conferences
Smooth The Path
JULY 18, 2017
Why do people go to conferences even though online learning and books are a better deal? These are all reasons to go to a conference rather than buy a book or take an online class. Or why not take comparable online courses for a fraction of the price? Once you buy a book or an online conference, it is always with you.
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How PCNA Leverages Freestone LMS to Successfully Stream their Hybrid Annual Conference
Freestone
AUGUST 17, 2023
Discover how PCNA leverages Freestone LMS to stream its annual conference and discover best practice tips to elevate your annual event to achieve similar success! Why PCNA chose Freestone to stream its annual conference Since 2015, PCNA has conducted its largest annual event, the Annual Cardiovascular Symposium.
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Association Brain Food: 4.5.24
Reid All About it
APRIL 5, 2024
– What an Event Attendee Wants Hear insights from a survey of conference attendees about their preferences and sentiments regarding in-person and virtual conferences. Hear about the top challenges in member recruitment and retention, trends in member engagement and non-dues revenue, and trends in membership models and pricing.
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Harnessing the web 2016 conference – early bird offer
Optimist Consulting
AUGUST 21, 2016
I am a supporter of Harnessing the web 2016 conference in October, the premier digital conference for the membership sector. I always attend the conference and enjoy speaking there, so I’m happy to be able to offer readers of my e-newsletter access to specially discounted tickets to the conference.
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From stage to screen: creating compelling on-demand continuing education content
Freestone
APRIL 16, 2024
You can do so by sending in a team to record a special event, conference session, or webinar, and later rebroadcasting the presentation so more learners can view the content. Your continuing education program can choose to rebroadcast an annual conference session, a webinar, or special event to engage more learners and repurpose content.
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Looking For a Virtual Events Partner? Be Sure To Ask These 10 Questions
Blue Sky eLearn
MAY 4, 2020
During this Coronavirus crisis, many planned conferences are being transformed into virtual events. How do you price your virtual events? There is a wide variance in how virtual events are priced. In response to this demand, there are new companies springing up each week. Are your events built on an eLearning platform?
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Association Conference Becomes Center Stage for Drug-Price Debate
Associations Now
JUNE 5, 2015
At the American Society of Clinical Oncology’s annual meeting last week, a prominent doctor called out drug makers for pricing cancer medicine at untenable levels. Insurers agree with that stance, but a leading pharmaceutical trade group says cancer drug prices are in line with their value. The high price of cancer treatments.
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40 Should Associations Offer Conference Subscription Packages?
Associations Now
MARCH 21, 2019
Is it time for associations to consider something similar for their conferences? Whether your association’s meeting attendance is declining or you’re trying to reach the next generation of attendees, could a conference subscription package be something to consider? The post Should Associations Offer Conference Subscription Packages?
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Association Brain Food: 8.4.23
Reid All About it
AUGUST 4, 2023
Membership pricing. Your association’s recruitment and retention success depend on your membership model pricing. Impexium dives deep into membership pricing models to explain when to make a change, how to do the requisite research, what type of models are commonly used, and how to figure out pricing. Member engagement.
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5 Ways to Find Low-Cost Association Conference Speakers
GrowthZone
OCTOBER 30, 2017
When it comes to finding a conference speaker, associations work with a limited (if any) budget. Of course, there is an abundance of professional speakers available at a wide range of prices. Of course, there is an abundance of professional speakers available at a wide range of prices. Keep it local.
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Three Ways to Maintain the Post Conference Momentum
YourMembership
AUGUST 14, 2012
You’re Back From Conference. I love going to conferences. You come back feeling invigorated (from a good conference, at least) and ready to put all that learning to work and yet you’re met with uninterested looks from fellow staffers. After all, your conference was work. Every conference has three phases.
Conference 150
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5 Ideas for New Digital Revenue Streams
Blue Sky eLearn
APRIL 20, 2020
Taking Your Face-to-Face Conference Virtual. You can decide you want to run the conference on the same schedule, or spread it o ut over an entire week or month, understanding people may be in a different situation now and that attending a virtual conference all day for multiple days in a row may no longer be an option.
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Making The Common Conference Uncommon
Velvet Chainsaw
JULY 27, 2018
Who wants to attend a common, ordinary, ho-hum, everyday , I’m-just-like-all-the-others traditional conference? Your conference growth and revenue depends upon repeat paying attendees year after year. And your customer loyalty is built upon making your common conference uncommon. Routine Been-There-Done-That Conferences.
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88 Association Convention Pricing Strategies
SCD Group
OCTOBER 5, 2014
“Should we create some special, last minute pricing to fill the spaces?” Most associations that I know “hold the line” on conference pricing. Yet, we see industry/retailers adjusting pricing based on supplies. Yet, we see industry/retailers adjusting pricing based on supplies. Should we consider variable pricing?
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40 Hosting a Virtual Conference: Lessons Learned for 2021
Forj
MAY 13, 2021
In 2020, associations everywhere were faced with a tough decision: pivot to virtual events or cancel their much-anticipated conferences outright. Now, over a year later, associations are now planning their conferences either fully virtual or hybrid from the jump. 6 Virtual Conferences Lessons Learned for 2021.
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How Should You Compensate Event Speakers?
Association Adviser
AUGUST 6, 2021
Outstanding speakers are worth their price in terms of the benefits they confer on your event. We review common questions about event speaker compensation. The post How Should You Compensate Event Speakers? appeared first on Association Adviser.
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The Price of Honesty
KiKi L'Italien's Acronym Soup
JANUARY 16, 2014
This conference is for bloggers and podcasters - content creators of all types really - and it fed my soul. Advice for business from people I know varies wildly from, "always tell people you are doing great - no one wants to do business with a loser," to "have the courage to be honest and people will respond to that honesty." I expose a lot.
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It's Conference Time; Share the Excitement with Video
YourMembership
JULY 26, 2012
It’s Conference Season: don’t forget video. I love this time of the year, all the buzz around conferences and last minute items. Conferences provide an opportunity to put a face to a voice (or an avatar as the case may be) for those of us who have professional acquaintances across the country/world as well as make new ones.
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Association Brain Food: 4.12.24
Reid All About it
APRIL 12, 2024
Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Pricing in a Post-Pandemic World: Maximizing Revenue Learn methods for assessing price sensitivity and willingness to pay. Distraction is an occupational hazard for all of us.
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Conference Circuit: Parking Spot
Associations Now
OCTOBER 18, 2018
Conference: 2018 NPA Convention & Expo. If you’d like us to consider your meeting for an upcoming Conference Circuit, contact Samantha Whitehorne at swhitehorne@asaecenter.org. The post Conference Circuit: Parking Spot appeared first on Associations Now. Organization: National Parking Association. City: Las Vegas.
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5 Steps to Create a Sponsorship Program that Increases Non-Dues Revenue
Higher Logic
SEPTEMBER 12, 2017
Is pricing too low? While conference and events tend to be the most common sponsorship opportunities, most associations have far more possibilities than they realize. A few common areas where associations accept sponsorships are: Conferences and other events. Set Prices Carefully. Sponsorship programs are tricky.
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Conference Circuit: Bikeshare Leaders
Associations Now
SEPTEMBER 26, 2019
The North American Bikeshare Association’s 2019 Conference begins next week in Indianapolis. Meeting: 2019 NABSA Conference. If you’d like us to consider your meeting for an upcoming Conference Circuit, contact Samantha Whitehorne at swhitehorne@asaecenter.org. Head to Twitter ( #NABSA2019 ) for other conference details.
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Daily Buzz: Sky-High Inspiration for Your Next Conference
Associations Now
NOVEMBER 18, 2019
The magazine recently hosted its fourth annual Power Trip, a 36-hour invitation-only networking conference for women, which took place partially in the sky. Marie Claire ’s spin on the traditional conference offered its attendees unique experiences at every turn. It was less about the content and more about the people.”. The result?
How to Maintain Relevance and Revenue in Today’s Economy
Association Analytics
MARCH 1, 2023
Product A’s price point is $1,000 so you only sold 20 units of that product. However, Product B’s price point is $100, which means you sold 200 units of that product. For example, let’s say your association sold two products (Product A and Product B) last year that brought in the same total revenue – $20,000 each.
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Managing eLearning Podcast: Episode 1 Summary & Highlights
Forj
MAY 18, 2021
On the very first episode of the new Web Courseworks podcast, Managing eLearning , Dr. Jon Aleckson & Matt Harpold introduce Dr. Michael Tatonetti , an expert in educational pricing and the founder of Pricing for Association. Associations, according to Dr. Tatonetti, often struggle with decisions on how to price their products.
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Membership Q&A: Tiered Benefits
Spark Consulting
NOVEMBER 7, 2018
But if different groups of members use different benefits in identifiable and trackable ways, yes, tiered pricing is a good way to go. What you do is bundle benefits together in ways that you can support based on member use data, adjust the pricing to be favorable, and market to the right members.
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Time to Audit Your Sponsor Offerings
Velvet Chainsaw
FEBRUARY 1, 2024
On a spreadsheet, list every sponsor item that you offered for your 2019 and 2023 major conference. For each year, include the number of options available, number sold, and itemized price for each. Competitive sponsor pricing intelligence from a couple of other conferences can help guide and validate your pricing decisions.
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Keeping the Energy Alive Post-Conference ? Friday Fix
YourMembership
DECEMBER 9, 2011
Keeping the Energy Alive Post-Conference – Friday Fix. I was filled with all the usual post-conference honeymoon thoughts; energized from new points of view and intriguing speakers. So our Friday Fix is dedicated to advice on making the most of post-conference intentions. Add-On Products. News + Press. Technology.
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Conference Circuit: Happy Campers
Associations Now
FEBRUARY 16, 2017
The American Camp Association’s 2017 ACA National Conference starts next week in Albuquerque. Conference: 2017 ACA National Conference. If you’d like us to consider your meeting for an upcoming Conference Circuit, contact Samantha Whitehorne at swhitehorne@asaecenter.org. Rundown Attendees: 1,300. Sessions: 150.
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68 BIO International Convention 2020: Taking an International 17,000 Attendee Conference Virtual in Under 8 Weeks
Achurch
AUGUST 5, 2020
Although their annual meeting typically included a large exhibition hall, due to a lack of time to strategically optimize exhibitors’ experiences virtually, they decided to focus only on the conference and business meetings’ side of the event. Ultimately, they decided on HUBB as their platform vendor.
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