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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

40,000 print newsletter subscribers ( source ). Well, how about this: The San Diego Zoo is literally the No. Carole understands that content is king of the jungle. And her content proliferates without being a copycat. She produces more original content than a surveillance camera (or seven—literally!).

Strategy 100
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Expanding the Hive: Beekeeper Group Welcomes New Bees

Beekeeper Group

Leslie Carlson , Account Manager , previously worked as the Communications Manager of Sister to Sister: The Women’s Heart Health Foundation, she managed social media pages, created content for the website, drafted fact sheets and newsletter items, and helping develop sponsorship proposals.

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Association Brain Food Weekly: 2.5.21

Reid All About it

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Proven Content Strategies to Boost Online Audience Engagement. Community manager survey. Tue 2/9 at 2 p.m. 1 CMP credit.

San Diego 370
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News Revenue Hub Expands as Journalism Membership Programs Grow

Associations Now

An initiative by Voice of San Diego to bring membership programs to media outlets is picking up enough steam that it’s being spun off into a separate nonprofit. The News Revenue Hub launched last year, a project of the nonprofit news outlet Voice of San Diego.