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Why your association needs a social media strategy

MultiBriefs

{summary} There's no doubt that social media has become an integral part of our daily lives, revolutionizing the way we connect and communicate. Whether you are a professional, trade or community-based association, no one can afford to ignore the potential benefits of having a robust social media strategy.

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Don’t Grimace! Comedy in Social Media is Here to Stay

Association Adviser

No matter the extent of your social media usage, you probably heard of the summer’s most popular viral meme – the Grimace Shake. With an initial Instagram post of Ronald McDonald’s periwinkle peer that included the caption “it grimace i’m taking over,” McDonald’s dominated the social media landscape […] The post Don’t Grimace!

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Storytelling for Change: 5 Content Strategies for Nonprofits

NXUnite

After segmenting your audience, create tailored messages and content for each group. Use Visual Content According to Getting Attention’s guide to digital marketing , 91% of individuals prefer visual content to written content. Videos: Video content is highly engaging and provides a dynamic format for your stories.

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Top technology trends to help your association personalize the member experience

Nimble AMS

9 technology trends to personalize the member experience Here are the top technology trends to help your association create a personalized member experience: 1. Social media integration. Our Nimble AMS product strategy focuses on empowering associations to improve the member experience. Contextual personalization.

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Five Social Media Marketing Trends for 2017

Higher Logic

In social media marketing, whenever a door closes, another one has opened. Changes in technology constantly give marketers new opportunities while making old options obsolete. The quicker your association adapts, the better you will be at using social media to your advantage. As 2017 approaches, be prepared for: 1.

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Daily Buzz: A Social Media Security Guide

Associations Now

Also: Figuring out the appropriate length of your next piece of content. And keeping social media accounts safe is as important as protecting other arms of your organization. Social media security risks for businesses and organizations can’t be taken lightly,” says John Colburn of Sprout Social.

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5 Social Media Marketing Tips for Associations

GrowthZone

Social media now plays a major role, as does word of mouth and digital reviews. Before you start worrying about your budget or your time, make sure that your social media marketing is as effective as possible. Post content your audience is interested in. Social media is about being social.