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11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

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Unleashing Member Engagement Potential: Overcoming Common Challenges

Association Freak

Reading Time: 5 minutes Member Engagement Is The Key to Renewal What is member engagement? However, real growth happens when we start thinking about it from the perspective of a member; as an experience of value. Engagement is a meaningful experience of value by a member. There are three main things.

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Breaking Open a New Channel for Member Engagement

Mariner Management

Take a look at the 2019 Chapter Benchmarking Report and research on member engagement. Factor in the constraints on large association meetings and combined with the research, we see all signs point to local as an engagement opportunity. Member Engagement and Loyalty Study by Community Brands. and 4 other ways.

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New Member Engagement – Looking For Value Beyond the Welcome Kit

YourMembership

We recently held a webinar called Flipping the Membership Equation: Thinking Different About Member Retention and Recruitment. In the webinar we highlighted the work being done at the Association of Otolaryngology Administrators (AOA) to recruit and retain new members. That’s where member engagement lives.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

As part of their reinstatement campaign, SNMMI successfully completed four, unique automated workflows for three lapsed member categories. 2 additional renewals came from other member types. We immediately got a return on our investment with the revenue from returning lapsed members.”. The numbers speak for themselves.

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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Webinar latecomers. 1 CAE credit. 1 CMP credit. . More info/register.

DC 261
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3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)

Socious

While we’ve already shown you how you can use member engagement analytics to address member retention and other membership related priorities, you may be leaving money on the table if you stop there. Another, less common, use for member engagement data is to bring more money in to your association.