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Writing a Press Release for Associations

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. It’s cost-effective marketing (free) and they can be used to create brand awareness for your association. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Stick to one topic.

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How (and why) to Write an Association Press Release

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. It’s cost effective marketing (free) and they can be used to create brand awareness for your association. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Have a lot of formatting.

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5 Ways to Find Low-Cost Association Conference Speakers

GrowthZone

Also include local leaders, donors, and people who have benefitted from your organization. Contact public speaking organizations. press releases, logos on your site, social media promotion, email marketing, etc.). The post 5 Ways to Find Low-Cost Association Conference Speakers appeared first on GrowthZone.

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Behind an Association Journal’s Open-Access Move

Associations Now

The Association for Computing Machinery, following a broader trend, has made its flagship publication available for free, part of an evolving business model for research-based organizations. Earlier this month, Communications of the ACM , published by the Association for Computing Machinery, made two substantial moves.

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ASAE Calls for More Association-Specific Relief for COVID-19 Impacted Organizations

AssociationChat

ASAE is a membership organization of more than 48,000 association executives and industry partners representing 7,400 organizations. Fortunately, there are a couple of avenues Congress has provided for associations to obtain assistance in these difficult times, but we need more,” said ASAE President and CEO Susan Robertson, CAE.

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Subscription Box Association Launches to Deliver Tips on Business, Sustainability

Associations Now

With more than 2,500 subscription box companies launched in the past three years alone, a new organization, the Subscription Trade Association (SUBTA), has emerged with the aim to provide the industry with knowledge, leadership, and resources. Many of the guidelines focus on limiting waste, cutting costs, and promoting recycling or reuse.

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How to Create a Job Board and Generate More Revenue

MemberClicks

With over 50% of job seekers stating that their preferred source for finding job openings is online , creating job boards is an easy and impactful way to diversify your organization’s income while also attracting and retaining members. Job boards provide valuable opportunities for organizations. Are job boards profitable?

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