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Behind an Association Journal’s Open-Access Move

Associations Now

In a press release about the move , ACM stressed that the shift will speed the professional community’s access to the latest computing research and help ACM reach a broader audience. First, it shifted from a print journal with a website to an exclusively online publication.

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Is New Technology Worth The Investment?

Association Adviser

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

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Tuesday Buzz: Cloudy Days Ahead

Associations Now

But in a new press release , Gartner says that anti-cloud sentiment is likely to fade away in a few years, as the offerings improve and bleeding-edge technology becomes cloud-only—think, for example, Adobe’s Creative Cloud offering, which is only available as a subscription service but is frequently updated for end users.

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New Advisory Council Finds Investments for Solar Energy

Associations Now

In an effort to increase funding for and lower the cost of harnessing solar power, the Solar Energy Industries Association (SEIA) is working with the Solar Energy Finance Association (SEFA) to form a new advisory council. Solar projects represent a high-quality source of long-term cash flows, making them great investment opportunities.

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Daily Buzz: GoFundMe Launches Fundraising Platform for Nonprofits

Associations Now

“Regardless of size or budget, we want to empower nonprofits to reach new audiences, raise money more efficiently, and further their missions,” said GoFundMe CEO Rob Solomon in a press release. Seat-back devices are also quickly dated, as they’re nearly impossible to replace as quickly as technology develops.”.

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Five Strategies to Ensure Your Digital Product Has a Killer Launch

Associations Now

A few ideas from the worlds of marketing and technology: Think big. If you’re releasing a big feature or an impressive tool, you can’t just announce it with a ho-hum approach, says Aileen Horgan of Atlassian. It can feel a bit nerve-wracking, of course. She suggests treating the launch as a journey.

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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Whether consciously or subconsciously, this standard of service influences our expectations for our buying relationships with B2B technology vendors. With the cost to build software going down, the barrier to entry is much lower. The software business model is another example with (historically) limited competition – until now.

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