Lessons from NIGP: How to Quickly Convert In-Person Courses to Online Courses

WBT Systems

Lessons from NIGP: How to Quickly Convert In-Person Courses to Online Courses. Read more about Lessons from NIGP: How to Quickly Convert In-Person Courses to Online Courses

Course 220

How to Validate an Online Course Idea

WBT Systems

New players in the online learning market are bringing fresh ideas to online course development and marketing. They’re making millions of dollars in revenue, so they’re doing something right, for example, knowing how to validate an online course idea. If your online course doesn’t meet a market need, it won’t succeed. You’re looking for proof of market—evidence that will validate your online course idea. Prepare for the Course Validation Process.

Course 160

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How to Get Useful Student Feedback on Online Courses

WBT Systems

When you collect useful student feedback on online courses, you can confidently assess and improve the effectiveness of your e-learning programs. Good feedback gives you the data you need to improve courses yourself and to make a case for hiring professional instructional designers to develop courses. You can also determine if your existing instructors and learning technology are up to par. 7 ways to get student feedback on online courses.

Course 182

How to Build Spaced Learning into Your Online Courses

WBT Systems

Spaced learning is an approach to teaching that helps students retain the knowledge they absorb in your eLearning programs. While enrolled in your online learning programs, adult learners are also working, parenting, taking care of household chores, or trying to find time for social lives and other activities. They try to do all their coursework at once and cram for exams whenever they can find the time. How spaced learning works. Introduce students to spaced learning.

Course 183

What to Do If Your Association’s Online Course Failed

WBT Systems

You really thought you had a great idea for an online course. But when the course launched: crickets. So few people registered you decided not to offer it. After you and your colleagues put so much effort into it, how do you explain to your boss and committee chair why your online course failed? Learn why your online course failed. The first thing to do is to realize that, as cliché as it sounds, failure is a learning opportunity.

Course 168

How to Use Webinars as Lead Generation for Your Online Courses

WBT Systems

What does it take to make a seven-figure income from online courses? Her free webinars act as lead generators for her paid online courses. When you provide free content like webinars to your target audience, you earn their goodwill and a reputation as a valuable source of information. Even better, free webinars lure prospective customers into the top of your marketing funnel and nudge them along that funnel toward one of your paid programs, like an online course.

Course 160

Free New Mini-Course: Use Facebook Ads to Increase Your Membership

Wild Apricot

You probably sign into Facebook every day to see what your friends are up to, but are you using it to grow your organization? This Mini-Course will show you how to execute a successful Facebook Ad campaign sure to grow your membership. mini-course

Course 239

How to Prepare for Reopening Your Workplace

Associations Now

As various states begin to reopen following COVID-19 closures, associations must plan ahead to ensure their employees can safely return to the office. A new guide from real estate services firm Cushman & Wakefield discusses how organizations can prepare.

Keeping Your Members Involved: A Helpful How-To Guide

Blue Sky eLearn

Once your members have attended their first event or taken their first course through your association, you’ll want to take the necessary steps to keep them involved and motivated. We’ll show you how you can: Learn more about your members by gathering information in your CRM.

How To 215

How to Launch an LMS with No Content

Blue Sky eLearn

We’ve talked to plenty of organizations who don’t believe they are ready or qualified to purchase a learning management system because of lack of content. Instead of leaving these on your regular website, move any educational white papers over to your LMS. .

LMS 174

How To Design a Digital Badge Strategy

WBT Systems

Dramatic changes have occurred in how learning is recognized, accredited and validated. Digital Badges are a part of these changes and are set to make a big impact on education and certification programs in 2017. How Do I Use the Digital Badge Strategy Design Canvas?

How to deliver the right in-person learning experience online.

YourMembership Blog

Today, in-person courses and multi-day conferences are the top two leading learning formats for association members, according to our 2017 Member Professional Development Study. Considering today’s learner consumption habits, how can you offer your members the learning. The post How to deliver the right in-person learning experience online.

How To 221

Working with an Instructional Designer: How to Prepare for Success

WBT Systems

Developing a new online course with the help of an instructional designer is an exciting prospect for an association. You’ll get the best results from this partnership if you know how to best prepare for working with an instructional designer. Before either of you signed the contract, you and your instructional designer (ID) should have ironed out all aspects of the course development process including who’s responsible for each task. Listen to the expert.

LMS 150

LMS Buy-In: How to Overcome these Top 4 Objections

Blue Sky eLearn

However, with the expense of an LMS comes online courses and on-demand webinars that can become a part of your non-dues revenue strategy as well as new avenues to acquire sponsorship dollars. How will they learn to use it? It’s Not in Our Budget.

LMS 235

How to Motivate Certification Candidates

WBT Systems

However, the path to the CAE credential involves a great deal of sacrifice—and many give up along the way. The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required continuing education credits. Dedicating mornings, nights, and weekends to reading books, understanding information, meeting with study groups, and preparing for the exam. Setbacks are inevitable on the road to mastery.

How to Use Webinars to Promote Your eLearning Programs

Blue Sky eLearn

How can we monetize our webinars? There is, however, an (almost) constant thread when it comes to webinars – a lower barrier to entry for both the person hosting the webinar and the person attending. Use this to your advantage!

How To 212

10 Secrets of Online Course Design from Award-Winning MOOCs

WBT Systems

If you want to see engaging, transformative online course design in action, add a little poetry to your life. An online Coursera course, Modern American Poetry , aka ModPo, is one of the 50 most popular MOOCs of all time. Typically, a MOOC features a course syllabus, in this case, a ten-week lesson plan with assigned reading (poems), instructor-created video content, discussion forum, peer-reviewed writing assignments, and quizzes.

Mooc 155

Party of One? How to Manage Your Association’s Education

Blue Sky eLearn

Meet with all the other departments in your association to identify new educational opportunities. Can your marketing department identify new segments to promote a course to a broader audience? Let them know what you’re up to, and find ways to work together.

Do You Know How to Be A Member?

Spark Consulting

Here’s the question you need to ask yourself: does your new member know how to be a member of your organization? Of course not, right? She knows enough about you to have been willing to invest her money in joining. Ask her how things are going.

How To 380

How to Think Like a Futurist

WBT Systems

But every association has a distinct audience who may behave differently than how trend-spotters predict. If you want to identify the most relevant trends for your membership, learn how to think like a futurist. By developing a few mindsets and habits, you’ll be able to spot your own trends, anticipate member needs, take advantage of marketplace demand, and not lose your audience to competitors. Here’s how to practice this mindset.

How To 220

How to Sunset an Educational Program

WBT Systems

Since some of your courses have been around forever, you wonder if it might be time to sunset an educational program or two. How to tell it’s time to sunset an educational program. Talk to past students too about their experience. Value to market.

Party of One? How to Manage Your Association’s Education

Blue Sky eLearn

Meet with all the other departments in your association to identify new educational opportunities. Can your marketing department identify new segments to promote a course to a broader audience? Let them know what you’re up to, and find ways to work together.

How to Become a Community Manager

Higher Logic

There’s no one right way to run a community, so it should come as no surprise to anyone that there’s not a single path to becoming a community manager. And yet, there are plenty of things you can do to prepare yourself for getting a job as a community manager.

How To 192

5 Things to Consider When Choosing an LMS

Blue Sky eLearn

Some organizations hire consultants to help them with the tasks. Every organization has different needs and specific requirements, but there are some main things to look out for when evaluating LMS prospects. . Lots to consider when it comes to making money! .

LMS 188

Everybody’s Due-ing It! Ideas to Drive Non-Dues Revenue

Blue Sky eLearn

Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue.

Why Data Analytics is Important and How to Budget Accurately

Higher Logic

When you analyze it, you gain access to all types of valuable insight: which users are most engaged, what topics they’re most interested in, who is contributing to discussions and the list goes on. Budget is a major consideration, of course, and you’ll want to plan accurately.

How To 209

How to Impress Your Boss

Spark Consulting

But how do you do it right, well, and effectively so you can impress your boss and earn that big promotion or raise? Or at least a solid “way to go!”? MarketingProfs to the rescue! How to Impress Your Boss and Get Ahead of the Curve from MarketingProfs. Associations should pay special attention to: Tracking not just mentions of your organization and your industry or profession, but the trends and hot topics IN your industry or profession.

How To 163

How to Continue the Conference Learning Experience

WBT Systems

Attendees aren’t likely to retain the information they take in during those few days packed full of sessions. They end up getting overwhelmed with new information and falling victim to the forgetting curve—which means they will forget 70 percent of what they ‘learn’ within 24 hours. The rest can’t afford to go, can’t take time away from work, or don’t see the appeal. Make a plan to help attendees move that finish line. Give attendees a call to action.

How to Prevent Fraud at Your Association

Associations Now

A look at its story, as well as tips to stop fraud at your association. No association wants to believe employees might steal from them, but it happens. We compared my bank statements to his bank statements; they did not match,” Broadway said. They’re going to get upset.”.

How to Develop Really Good LMS Requirements

WBT Systems

The request for proposal you send to learning management system (LMS) providers is only as good as the process you use to develop your LMS requirements. You need to involve key stakeholders: staff who use the LMS, use data from the LMS, or use technology that interacts with the LMS now or in the future. You don’t have to invite everyone to the table, but you should have representation from each stakeholder department. How the LMS requirements process works.

LMS 164

Frozen Food Group Creates Course Materials to Educate Kids About Food Waste

Associations Now

In a new program, the National Frozen & Refrigerated Foods Association is serving up ready-made lesson plans to teach students and families how frozen foods can cut down on food waste.

MOOC as Promotion: Brewers Association Launches Beer Course

Associations Now

In an effort to draw attention to beer’s culinary role, the Brewers Association announced a five-day course on how to best pair the popular beverage with food. The first four days of the course are open to the public.

Mooc 113

NEW! Essentials of Online Community Management On-Demand Course


I’ve partnered with Ben Martin of Online Community Results to offer an on-demand, crash course on the Essentials on Online Community Management (EOCM). We designed this course for community managers (full or part-time) and the executives who oversee community management.

Course 125

Social Media Marketing All-in-One Video Training Course


Social media is always evolving and as a marketer we are challenged to keep up with the changing tides. This 90 minute training course shows you how to build your strategy, tips for Twitter and Facebook, and how to measure your results.

Course 109

How To Make Sure Your Marketing Sucks

Thanks For Playing

Hubspot recently posted a hilarious and very helpful SlideShare on what NOT to do with your marketing. How To Suck at Marketing from HubSpot All-in-one Marketing Software My favorites? Cold calls and unsolicited emails are, of course, THE BOMB. What would you add to their list? The "Pro Tips." Greetings Earthling" Yay, jargon! presentations Marketing HubSpot

How to Manage Your Manager

Association Success

How's your relationship with your boss? How many times have you presented what you thought was a great idea to your manager and been dismissed? Should you start looking for the next job opportunity or stay the course to learn if your next idea is accepted? We tend to look within our department or at our responsibilities and consider what could make our jobs easier or our department run more efficiently. Then ask how you can help. How can I help?

How to Motivate Around Mission

Associations Now

Roles at associations are in constant flux, which makes it harder for leaders to assign roles. Freeing staff and volunteers to express their own passions around the job can help. People come to work for relationships, personal efficacy, and a sense of purpose.”

How to Convince Employers to Pay for Professional Development

WBT Systems

When you’re a lifelong learner, it’s frustrating to see people in positions of power who don’t understand the value of professional development. Here are three of the most common reasons professional development budgets are sparse (or non-existent) and what you can do to help employees get the money and education they need. Employees who apply new skills and knowledge to their work help their company become more competitive. Here are some stats to buttress your campaign.

How To 205

Email Deliverability: Why It Matters (And 4 Tips on How to Improve Yours)

Higher Logic

More interest in your cause, more visits to your site, or more attendees for your annual conference can only be a good thing.right? For years, organizations have focused on sheer list size – more names in the database means more chances to be seen, of course! Numbers matter.

Tips 192

Daily Buzz: How to Handle Payment Disputes

Associations Now

The keys to dealing with a financial dispute? Payment disputes can be awkward: You don’t want to frustrate members or put them in a bad spot financially, but you also have to make sure that your association is collecting dues and other payments accordingly.