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How to develop your association’s professional development program

Freestone

By making learning flexible, you can also reach non-members, boosting recruitment and driving non-dues revenue. To attract non-members within your industry, consider leveraging your LMS to create on-demand courses covering hot topics. Connect with our Freestone team today!

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How to Send Onboarding Emails that Make Your Association’s New Members Feel Welcome Right Away

Aptify

Your membership recruitment efforts worked! Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Direct them to online resources, such as your calendar of events, career center, and online learning courses.

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Association Brain Food Weekly: 1.29.21

Reid All About it

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. How do we make sure work still gets done in our own teams and keep morale high? Online learner engagement. Quick hits. Always ask “Why?” (Wes

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Association Brain Food: 4.12.24

Reid All About it

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Distraction is an occupational hazard for all of us.

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. All of this information can help inform your association on how to move the needle towards increasing member participation and revenue.

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Association Brain Food Weekly: 1.28.22

Reid All About it

If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. They also explain how to overcome registration resistance. Achurch Consulting describes how to build trust and connections with your team while working remotely.

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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

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