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2018 eLearning Predictions: Updated Hype Curve

Forj

Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit. It’s a great attractor for learning experiences at conferences and multi-day live courses. We are all for it.

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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

You don’t often hear about expeditionary marketing but in times of change, this bold approach could take your online educational programs—and non-dues revenue—to new heights. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue. Expeditionary Marketing.

Education 155
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Association Brain Food: 5.12.23

Reid All About it

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts.

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Association Brain Food Weekly: 7.21.17

Reid All About it

A few years ago I took an excellent online Coursera course, Modern American Poetry. LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Here’s another good article about phishing attacks—this time the focus is on chapters.

Las Vegas 231
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Smithsonian Dives Deeper Into Online Learning. What Now for Associations?

Associations Now

As I was reading The Washington Post online earlier this week, I came across this headline: “ Smithsonian Makes Deal to Offer Online Courses.” Of course, it piqued my interest being that it falls under the umbrella of topics I cover in this blog. The courses will be targeted toward college-educated lifelong learners at a fee of $89.95

Mooc 40
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SCD Group: 5 Articles on Association Meetings & Education

SCD Group

Education (whether conferences, seminars or webinars) represents a key component – and major revenue source – of most associations. College may never be the same By Mary Beth Marklein, USA TODAY Massive Open Online Courses --MOOCs, for short. COURSE BUILDER in Google’s own words is: [.]

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The Market for Adult Lifelong Learning

Leading Learning

While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it. Coursera and edX, the two largest and most recognizable massive open online course (MOOC) providers, were both founded in 2012. billion in 2015.