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Association Brain Food: 5.12.23

Reid All About it

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. No plan, no progress.

Chicago 200
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To Increase Member Retention, Rate and Score Engagement

Associations Now

He oversaw this year’s ASI benchmarking report, which indicates that associations could be doing more when it comes to evaluating and scoring engagement. According to the report, member engagement declined in the last year. Only 35 percent of associations reported an increase in engagement, compared to 41 percent in 2016.

Dallas 80