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JULY 31, 2020

Ask your questions regarding strategies, best practices, and tactics across the full event marketing funnel (from leads to revenue) and expand your role beyond execution to designing experiences that deliver on business objectives by understanding how event marketing works. Sponsorship and Pricing Methods for Virtual Events.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

MAY 17, 2019

Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Learn about best practices for prospectus development, sponsor acquisition, package development, sponsorship propensity, and expenses vs. price vs. profit margin. Location: Washington DC and virtual.

DC 170

DC Washington Social Media Revenue 170

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JANUARY 18, 2019

A classic marketing mantra (about pricing) is flawed. Embracing Data and Technology to Increase Member Engagement (online and Washington DC). Location: online and Washington DC. Accountability and Difficult Conversations (Washington DC). Location: Washington DC. Ryan Law, CXL ). Barry Davret, Medium ). Host: ASAE.

DC 293

DC Washington Member Engagement Content 293

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NOVEMBER 3, 2023

Host: Professionals for Association Revenue Wed 11/8 at 12 p.m. Fall Symposium (Washington DC) An opportunity to engage with thought leaders and subject-matter experts who will guide us through the intricate and fascinating world of personal and professional development. More info/register. More info/register. More info/register.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

NOVEMBER 20, 2020

Virtual conference pricing. From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before. Maximizing Revenue through Smart Pricing Strategies.

Certificate 370

Certificate System Dallas Price 370

Reid All About it

JANUARY 26, 2018

The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Location: Washington DC. From Hollywood to the Board Room: Sexual Harassment for Association Volunteers (Washington DC Swap). Location: Washington DC. Eric McDonald, sales executive and pricing expert. 1 CAE credit.

DC 225

DC Washington millennials Chicago 225

Reid All About it

AUGUST 18, 2017

Tue 8/22 at 12 p.m.* – Chapter Roundtable in Washington DC. Location: Washington DC. Identify strategic and creative ways to price your education programs. Explore scenarios from fellow association executives who successfully increased their reach and revenues through their learning portfolios. Lunch provided.

Price 153

Price DC Washington Team 153

Reid All About it

MAY 10, 2019

WBT Systems shares ideas for replacing the non-dues revenue you lose if you go that route—and if you don’t go that route, these ideas will help any association’s bottom line. Learn about best practices for prospectus development, sponsor acquisition, package development, sponsorship propensity, and expenses vs. price vs. profit margin.

FAQ 170

FAQ DC Member Experience Project 170

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Before it’s too late, establish a daily oral hygiene habit that includes flossing and purple Listerine, or pay the price. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.), CAE credits.

Chicago 205

Chicago Education Certificate Revenue 205

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Meeting planners can now have translations into many languages for less than the price of hiring even a single human interpreter. New Idea$: Not Your Grandma’s Non-Dues Revenue. 1 CMP credit. .

San Diego 370

San Diego Price Strategy Communications 370

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MAY 26, 2023

Good listens Sean Soth, chair of the Leadership Advisory Board for Professionals for Association Revenue (PAR), talks with Jeff Cobb, co-host of the Leading Learning podcast , about revenue issues, the need for a business development role in associations, and why people join PAR. Location: Washington DC. 1 CAE credit.

Technology 195

Technology Education Arkansas System 195

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JANUARY 19, 2018

Join a discussion of emerging technology trends and the promise they hold for associations and non-profits, for-profit business practices that can grow revenue for your association, and how to better communicate and connect with your audiences in the new year (and beyond). Scotch Tasting Happy Hour (Washington DC). 1 CAE credit.

LMS 174

LMS Price Revenue Technology 174

Reid All About it

SEPTEMBER 1, 2023

Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. How AANP Gained Over 1,500 Members and $200K in Revenue Hear how AANP shifted its thinking about how to approach individuals for member acquisition and win-backs. Consultants In Person Meet Up for DC/MD (and VA) Per website, more information is coming soon.

Revenue 227

Revenue Survey Education Strategy 227

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DECEMBER 6, 2019

– Strategic Revenue Growth: Thinking Beyond Members and Sponsors. The pressure to grow non-dues revenue is greater than ever for associations of all types and sizes. Location: Washington DC and online. Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

JUNE 2, 2023

If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. By leveraging the power of events, digital marketers can build personal connections with attendees that drive revenue and achieve digital transformation goals. Location: Washington DC.

Technology 195

Technology Chicago Education System 195

Reid All About it

JULY 21, 2017

DC-PPN Idea Exchange Meeting (Washington DC). Location: Washington DC. Banner ads, custom push notifications, leveraging data and insights to identify hot leads for sponsors—the opportunities to generate revenue through event app sponsorships are endless. Host: Smart Meetings. Wed 7/26 at 8:30 a.m. – Duration: 2 hours.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

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FEBRUARY 15, 2019

Associations Catalyzing Entrepreneurship – online and Washington DC). Garth will tell us how’s he has been preparing HFMA to launch a “one price, all access” Netflix model of membership. Locations: online and Washington DC. Top Ways to Skyrocket Revenue in 2019 and Beyond. Tue 2/19 at 3 p.m.

Social Media 170

Social Media DC System Technology 170

Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Washington DC Idea Swap). Location: Washington DC. – Partnership Professionals Network Holiday Happy Hour (Washington DC). Location: Washington DC.

Washington 186

Washington DC Library Tips 186

Reid All About it

JANUARY 15, 2021

The Content Roadmap to Recovery: Eight Ways to Recharge Your Revenue , by Chris Gloede of Ricochet with research assistance from McKinley Advisors, provides succinct advice to help move your content initiatives from response mode to recovery (and revenue) mode. Association Xchange, formerly DC Idea Swap). CAE credits.

Las Vegas 359

Las Vegas Innovation Communications Education 359

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MAY 12, 2023

How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts. Hear about various revenue streams, including sponsorships, advocacy funds, and events, and tips on how to optimize each of these revenue channels. 1 CAE credit. 1 CAE credit.

Newsletter 200

Newsletter Chicago Mooc Education 200

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MARCH 22, 2019

Teaming together, Association Chat and DC photographer Geoff Livingston are taking studio portraits of association employees who can tell us “why associations matter.” Reducing the Loss of Corporate Sponsors/Partners (Brown Bag Lunch Idea Exchange, Washington DC). Location: Washington DC. Location: Washington DC.

Arlington 170

Arlington DC Washington LMS 170

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FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. This CEOs-only lunch and discussion will focus on strategies to generate member engagement, increasing membership and non-dues revenue. Washington DC). Location: Washington DC. I’ll be happy to feature it as long as it’s not too product-centric.

Raleigh 150

Raleigh Austin Review Social Media 150

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SEPTEMBER 15, 2017

Tue 9/19 at 9 a.m.* – Fiduciary Training for Associations/Nonprofits: The How To’s of Investment Oversight (Washington DC). Chapter Roundtable in Washington DC. Location: Washington DC. I’ll be happy to feature it as long as it’s not too product-centric. More info/register. Host: C Systems Global. Tue 9/19 at 12 p.m.

Raleigh 203

Raleigh Arlington Social Media DC 203

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FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. This CEOs-only lunch and discussion will focus on strategies to generate member engagement, increasing membership and non-dues revenue. Washington DC). Location: Washington DC. – Wi-Fi: How to Make Sure You Have Enough Bandwidth at the Right Price.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

MAY 12, 2017

– 5 Tips for Sponsorship Packages and Pricing Optimization. Learn about the key considerations in developing sponsorship packages and pricing, utilizing data for pricing, clustering sponsorships to optimize sales, and marketing your program to shorten the sales cycle. Location: Washington DC. Thu 5/18 at 2:30 p.m.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

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MARCH 10, 2023

Host: Professionals for Association Revenue Speaker: Jason Levin, Author, Speaker, Trainer & Career and Business Development Coach, Ready, Set, Launch, LLC Wed 3/15 at 3 p.m. Spring Symposium (Washington DC) Three dynamic sessions focused on management, accounting and finance: #1 – Economic Outlook: Recession 2023?

Committee 195

Committee Education Software Strategy 195

Associations Now

MAY 18, 2016

The right nonmember price for association products boosts revenue, makes membership more appealing, and steers clear of antitrust concerns. Associations have to consider it every time they set prices for new products or set new prices for old ones. It’s just a number, but it’s so much more.

Handbook 67

Handbook Price Discount Products 67

Potomac Core

APRIL 23, 2019

The Index’s return to the Industry is helping to justify price changes with its customers. In this environment, Association revenues have grown despite Industry consolidation. The organization’s four year revenue and membership growth reinforce its role as market movers.

Recruiting 188

Recruiting Recruitment System Industry 188

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OCTOBER 16, 2020

Virtual conference pricing. Dr. Michael Tatonetti, CAE, explains how to use price anchoring to determine registration rates for your virtual conference. By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Content audit. Wed 10/21 at 2 p.m. –

Indiana 221

Indiana Review Education Conference 221

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OCTOBER 21, 2016

Hear about five web strategies that will help you beat the competition, engage members and prospects, and grow revenue. Learn how to determine the needs and revenue-generating potential of different membership segments so you can develop successful targeted marketing campaigns. Location: Washington, DC. 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

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JUNE 9, 2017

Host: ASAE DC-Area Partnership Professionals Network. Monetizing eLearning: Value Proposition and Pricing Strategies. Because investing in eLearning can either serve up a passive revenue stream boom or a catastrophic budget buster, a proven strategy is imperative. Location: Rockville MD. More info/register. Wed 6/14 at 1 p.m. –

DC 150

DC Marketing System Report 150

Associations Now

JUNE 20, 2016

The DC Bar’s new headquarters is a product of thinking ahead about members, their industry, and finances. The $70 million price tag is steep—all the more reason for there to be a smart strategy behind it. Velazquez, CAE, DC Bar’s chief operating officer. Those facts are somewhat deceptive, though, according Victor L.

Strategy 61

Strategy District of Columbia DC Price 61

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APRIL 12, 2019

Presenter: Tyler Gates, President of the VR/AR Association, DC Chapter and Managing Principal at Brightline Interactive. Unlocking Revenue by Driving Learner Engagement. 1 CMP credit. More info/register. Host: PCMA. Wed 4/17 at 2 p.m. Amplify Education Experiences Through Social Learning. More info/register. Host: Hubb. 1 CAE credit.

LMS 276

LMS Pennsylvania Innovation Education 276

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SEPTEMBER 10, 2021

What price? Simon Godwin, Artistic Director of the Shakespeare Theater Company in Washington, DC. The 4 Marketing Strategies to Increase CLE Revenue in 2021 and Beyond. Shapiro (moderator), Executive Editor, Northstar Meetings Group. Wed 9/15 at 3 p.m. – All the World’s a Stage: Reimaging Your 2022 Event. Which platform?

Content 195

Content Strategy Education Tips 195

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OCTOBER 27, 2017

Learn the basics of monetizing your learning and explore strategic and creative ways to maximize your education revenue. Save the dates: Mon 11/13 and Tue 11/14 – AMS Fest (Washington DC). 1 CAE credit. .); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided.

LMS 150

LMS millennials Blended Learning System 150

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DECEMBER 9, 2022

At EventMobi, he shares advice for structuring and pricing sponsorship programs that deliver value to sponsors, members, and associations. Speakers: Jaime Hirschfeld, Director of Client Sales, FlexProfessionals, DC. Holiday Roundtable Event (Washington DC). Market needs. non-members) would like.” More info/register.

Colorado 39

Colorado Recruiting Recruitment Certificate 39

Spark Consulting

MAY 5, 2014

Knowing that total spend data was key to pricing the packages, Engel says. “It Being able to plug in historical activity data gave it realistic revenue estimates for any potential combination of dues and benefits packages. Copyright ASAE: The Center for Association Leadership, Washington, DC, April 2014.

Philadelphia 150

Philadelphia Discount Analysis United States 150