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Monday Buzz: The Secrets of Nonprofit Social Media Success

Associations Now

Then look no further: SproutSocial’s Strategic Guide to Social Media for Nonprofits , brought to our attention via this repost on SocialFish , dives deep into each of the moving parts that enable nonprofit social campaigns to gain traction and engage audiences. ” To explore the eight-step guide in full, click here.

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Fix MI State Campaign Takes Aim at Infrastructure Issues

Associations Now

Over the past seven months, the association, which represents more than 600 companies in the construction industry, has built up a massive public awareness initiative set to consume up to 20 percent of its annual budget, according to an article in Crain’s Detroit Business. Out of sight, out of mind.”.

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Is Social Crowdsourcing Good for Philanthropy, Anyway?

Associations Now

It drew some critics: Forbes contributor Jake Hayman questioned both Bezos’ desire to focus on short-term benefits and his move to reach out for answers on social media. But there are some examples of big-money philanthropy being driven by a crowdsourcing approach like this. — Madonna (@Madonna) June 17, 2017.

Detroit 97
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Months Before 2020 Census Gets Underway, State Nonprofits Boost Campaigns

Associations Now

Also picking up its efforts is the Michigan Nonprofit Association (MNA), which is investing nearly half a million dollars in a statewide campaign that will target mediums as diverse as billboards, cable television, secretary of state offices, and social media in the weeks before Thanksgiving.

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Clown Group Looks to Change Public Perception on Clowning

Associations Now

Police have responded by arresting the creepy clowns, who have frightened people in person and via social media. Police also arrested a 14-year-old in Fresno, California , who used social media with clown imagery to threaten violence at an area high school. They’re not clowns.”. Most of them take it up as a hobby.”.

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Reinvent What You Do, Not Who You Are

Association Subculture

We can't spend months debating about the usefulness of social media and then wonder why we aren't moving the needle on jobs and education. For example, Michigan has been systematically removing elected city councils and boards and replacing them with appointed (not elected) "financial managers." And now, Detroit.

Detroit 100
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Broaden Your Reach to Millennials and Gen Z with Snapchat

Associations Now

Now, Nokia makes bathroom scales , and according to Nicholas Mattar, the director of marketing at the Detroit Regional Chamber, who presented this week at ASAE’s 2017 Marketing, Membership & Communications Conference , 13-year-olds are using the social app Snapchat on their personal smartphones.