Remove Detroit Remove Industry Remove Marketing Remove millennials
article thumbnail

Advance Reading for #ASAE15

Associations Now

Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? Read: “ The American Geophysical Union is Using Data to Dig Up Industry Experts ,” by Katie Bascuas, July 30. Session: “Referral Marketing: The Key to Millennial Recruitment,” 11:30 a.m. Can't Be There?

Detroit 40
article thumbnail

Thoughts on Adopting a Digital Mindset

SCD Group

In their book When Millennials Take Over , Jamie Notter and Maddie Grant devote a chapter on the importance of organizations to have a digital mindset. Going digital is not just a strategy to reach millennials, it is a strategy to connect with all age groups. Domino’s is also riding the digital revolution.

Detroit 40