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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Leveraging strategy to amplify education initiatives

Aaron Wolowiec

Aerial of downtown Detroit Riverfront Photo Credit: Vito Palmissano. Hosted by the Greektown Casino-Hotel in Detroit, the theme is “What’s Working?” Despite bad press, Detroit offers countless examples of what’s working. Likewise, Detroit is not the ‘black eye’ of America and Motown magic continues to attract business.

Education 100
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New report: Association marketing has a ways to go

Aaron Wolowiec

Marketing is much more difficult than most people think. Marketers have a vast skill set, and that’s why they should have a seat at the decision-making table. That’s according to a new benchmarking study on association marketing by Demand Metric and HighRoad Solution. “ Print, however, ranks eighth in terms of effectiveness.

Report 100
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Is Social Crowdsourcing Good for Philanthropy, Anyway?

Associations Now

But it did present an interesting way to think about how organizations can draw awareness to fundraising needs. Mark Horvath, the founder of Invisible People, an organization focused on telling the stories of homeless adults, used his tweets to Bezos to raise interest in the mission of ending homelessness.

Detroit 97
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Reinvent What You Do, Not Who You Are

Association Subculture

Narcissism is not a business strategy. Members" are not "markets" and we should not allow ourselves to re-define humans this way. And now, Detroit. Our beloved Detroit is in danger of losing its soul. Am I against choosing talented people to lead our organizations? It's spreading to Indiana, Wisconsin and New York.

Detroit 100
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SCD Group: Association Strategy: Hire Slower, Fire Faster

SCD Group

Association Strategy: Hire Slower, Fire Faster. Carl Greenberg is the founder of Pragmatic HR Consulting, which provides talent management and organizational effectiveness solutions to organizations throughout the world. in Social and Organizational Psychology from Wayne State University in Detroit, Michigan. Causeaholic.

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The Future of Rental Cars Is Here

Associations Now

Silvercar , which has a presence at 10 airports nationwide, has taken an app-first strategy to car booking, allowing customers to pick up a car—in all cases, an Audi A4—without even speaking with an attendant. The Detroit News highlights data from consulting firm Frost & Sullivan showing that in 2014, 1.3

Detroit 40