2 Easy Ways to Increase Association Non-Dues Revenue

GrowthZone

Associations are constantly challenged to increase non-dues revenue. Your association’s website is an ultra-efficient way to set up non-dues revenue programs and strategies with minimal effort and maintenance. Just don’t forget to optimize your directory for mobile devices.

Put Your AMS to Work Earning Non-Dues Revenue

Association Adviser

Most of us know that membership software is designed to make association processes easier and more automated, but did you know that your AMS could earn your association essential non-dues revenue? Member Directory/Online Member Search. Make Your AMS Work for Your Non-Dues Revenue Needs.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Associations Improve Bottom-line with Non-Dues Based Revenue

YourMembership Blog

Improving the Bottom Line with Non-Dues Revenue. The following is a guest blog post from Chad Slager, Director of Sales for Directory Solutions. This is especially important when your non-dues revenue strategy includes selling sponsorships.

5 Steps to Create a Sponsorship Program that Increases Non-Dues Revenue

Higher Logic

Is your program effective at increasing non-dues revenue ? For instance, if someone sponsors your online community , they may get to add their name to a list of sponsors, be listed in a sponsor or vendor directory, and have blogging rights in the community.

So You Think You Know Non-Dues Revenue

Association Adviser

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Features Revenue non-dues revenue

How to tell if your non-dues revenue programs are worth it

Association Success

When it comes to non-dues sources of revenue, not all are worth the time, energy and effort. So, how can you measure the revenue source’s total value? . In order to construct the matrix, you need expense and revenue information.

Did You Know: The Most Valuable Source of Non-Dues Revenue is Diversified

Association Adviser

Last month, we asked our readers: What are your most valuable sources of non-dues revenue? It’s not surprising that this group was cited as the most valuable source of non-dues revenue by half of our poll’s participants.

Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Live events continue to be a primary source of non-dues revenue that associations rely upon.

A Letter to My Association Family: Embrace the Pursuit of Non-Dues Revenue!

Association Adviser

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue.

Did You Know? Associations Rely on Conferences, Partnerships and Continuing Ed Programs for Revenue

Association Adviser

This month, we asked readers what their most valuable sources of non-dues revenue are. 1 communication channel spot in our Association Communications Benchmarking Study since 2011, we were not surprised to see that the largest percentage of respondents (41 percent) said conferences and events are their most valuable source of non-dues revenue. However, we were surprised to see that no one reported valuing advertising in publications as a solid source of non-dues revenue.

Did You Know? Associations Plan to Rake in More Revenue from Continuing Education

Association Adviser

This month, we asked our readers which source of non-dues revenue they plan to improve this year. The results were somewhat similar to those when we asked this question in previous years: Half of respondents cited continuing education as their primary non-dues revenue focus. Ad revenue benefits your association by padding your operational budget and affording additional membership perks, staff benefits and programming.

How to Create a Proposal That’ll Sell Website Advertising FAST

MembersClicks

And, between directory listings, banner ads , sponsorships, etc., To do that, here are four things to include in your proposals: Small Staff Chatter non-dues revenueYour association or chamber website is a hot commodity.

Non Dues Revenue and Affinity Programs for Members

Membership Marketing

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Directory Sales. Books, directories, periodicals. Labels: new products , Non-Dues Revenue. Non Dues Revenue and Affinity Programs for Members. Non-Dues Revenue. (1). Membership Marketing Blog.

When the Going Gets Tough, Smart Advertisers Dig In

Association Adviser

The Alberta Chamber of Commerce stayed the course with its 2016 Resources Guide + Directory, providing members with a valuable information guide and advertisers with an outlet to let their audiences know that despite the crisis in Alberta, they were still open for business.

Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew

Higher Logic

Networking and Expert Directory Access. Online networking , like connecting through an online community or looking up experts in a directory, is also a valuable benefit. Member directories help people find peers in their area and build relationships.

Why Association Media Still Matters

Association Adviser

There are certain people who are going to use a print directory and that it all they are going to use. Features From the Front Lines Revenue

How to Convert Association Prospects to Members

GrowthZone

Would they like to purchase ads on your website or directory? Revenue Solutions GrowthFrank Kenny outlines the strategic process for converting prospects to paid members.

[New eBook] The Community Module Guide: How to Support Your Organization’s Business Objectives

Higher Logic

At its base, every community should maintain a strong foundation of core modules (the no-nonsense tools and features that are essential to your success, like calendars, discussion boards, directories, automation rules, and a resource library) to support its essential objectives.

eBook 104

IRS Teams With Tax Groups to Make Choosing a Tax Professional Easier

Associations Now

Ahead of what has been predicted to be a particularly complicated tax season, the IRS announced a set of new resources, including an online searchable directory, to help consumers choose credible tax preparers.

Team 104

Three Small-Scale Ideas for Free Membership

Associations Now

When you rely on member dues as a significant revenue source, free membership sounds scary. Let’s say your association has a varied menu of web resources, an online member directory, or a rich archive of content—and it’s all stuck behind a paywall.

Top 6 Types of Content and Perks to Offer Your Members

Blue Sky eLearn

Searchable member directories and internal messaging tools. They serve as: A low-stakes, year-round revenue stream. Supporters, members, and donors are the lifeblood of your organization or association. They’re the very reason for your membership program in the first place.

Changes in Membership Management Software that Could Impact How You Run Your Association

Socious

As an added bonus some membership management software companies now offer features that help associations improve their finances with more non-dues revenue as well. “We’re still in the first minutes of the first day of the internet revolution.”

Three Small-Scale Ideas for Free Membership

Associations Now

When you rely on member dues as a significant revenue source, free membership sounds scary. Let’s say your association has a varied menu of web resources, an online member directory, or a rich archive of content—and it’s all stuck behind a paywall.

Connecting Associations in Person and Online: The Evolution of Naylor AMS

Association Adviser

The company’s association management software helped associations manage their member and operations data including event registration, committees, continuing education, directories, website data and reporting.

The public is listening and associations are spending

Aaron Wolowiec

The nation’s largest public relations firm, which employs 5,000 people, netted the most revenue. For starters, check out Public Relations Society of America , which includes a directory of PR firms and service providers.

For Manufacturers, For-Profit: Jason Moss of the Georgia Manufacturing Alliance Supports Members through Networking and Education

Association Adviser

We also produce a Georgia Manufacturing Directory. I was surprised that a directory had never been produced, so we made one and it became a best-seller on Amazon. They get instant access to all of our events at a discount and a 100 word company listing in the Directory.

Best of the Web: June 2014

Association Adviser

Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Posts We Like: Getting Personal: Why Your Association Needs to Do It for Members. Richard Gott. XYZ University. Let’s Stay Together: How to Engage Lapsed Members. Carolyn Valliere. Affinity Center International. Is Your Conference Location Walkable Enough? Ernie Smith.

Best of the Web: January 2014

Association Adviser

Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Five Predictions for 2014. Tania Anderson. BisNow. 12 Outdated Web Features That Need to Disappear in 2014. Scott Gerber. Mashable. Four iPad Stats Every Publisher Should Know. Alex Kantrowitz. AdAge. Visit Us at These Important Industry Events.

Best of the Web: October 2013

Association Adviser

Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Best of the Web. The Double-Edged Sword of “Young Professional” Katie Bascuas.

What is Association Management Software?

SilkStart

A typical AMS will contain a comprehensive set of features like a full website, email marketing, online invoicing and payments, member/company directories, donation campaigns, event management, a job board, and multi-chapter management. 6 ways an AMS can generate and collect revenue. Operating a member-based association is hard work. It requires massive amounts of time, which in turn, translates into high administrative costs. Do you need Association Management Software (AMS)?

Cool Social Tools: Small World Labs Community

SocialFish

Increase donations & membership revenues. Directories. Small World Labs clients have achieved the following results using Small World Labs Community: 437% increase in revenue contributions per person.

Tools 109

Spring Cleaning - What Parts of Your Community Need Work?

Higher Logic

Advertising is a powerful way to promote different things, and is an important alternative revenue stream for many communities. Do members frequently forget that the directory exists? It’s spring, which means it’s time to fine tune your community.

Best of the Web: September 2013

Association Adviser

Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Best of the Web.

5 Expert Tips to Revamp Your Event Management Strategy

Higher Logic

Public directories: When members can see which groups other members belong to, they want to join, too! If you continue to improve year-over-year, you’ll see increases in attendance, membership, and event revenue to boost your association and its impact.

Best of the Web: November 2013

Association Adviser

How to Keep Your Non-Dues Revenue Going. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Association CEO Nails Critical Member Engagement Question. Dan Varroney. Potomac Core Consulting. How to Communicate After a Train Wreck. Bill Rosenthal. SmartBlog on Leadership. Developing a Successful Student Membership Strategy.

Achieve More by Connecting the Dots for Your Association

Association Adviser

Keynote sessions at your annual meeting are captured on video, promoted in your newsletter and stored in your learning center for further member engagement and revenue generation. Update senior staff about each of your tech solutions’ revenue generation and member engagement metrics.

Best of the Web: June 2013

Association Adviser

SteveDrake RT @LoriWoehrle: Nondues revenue ideas are closer than you think. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Best of the Web: April 2014

Association Adviser

Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Posts We Like: Managing Print Profitably.

Best of the Web: February 2014

Association Adviser

Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Posts We Like: Will Binge Learning Become the New Binge Watching? Samantha Whitehorne. Associations Now. Does More Engagement Mean More Renewals? Lyn Slater. Avectra. How to Create a Pinterest Place Board for an Event. Maggie McGary. Mizz Information.

Turning Membership Inside Out

SocialFish

Business model is under threat from open access – 80% of ASPB’s revenue has come from journals. About 4 years ago realized they needed to diversify their revenue stream, faced with the possibility that their business model was at risk. .