Best Benefit Ever: Travel Discounts for Early-Career Scientists

Associations Now

The association’s networking platform also provides the means for new and senior scientists to connect through a blog , monthly newsletters , job listings , and more. The post Best Benefit Ever: Travel Discounts for Early-Career Scientists appeared first on Associations Now

Best Benefit Ever: Two-Way Text Discounts for Information, Referral Providers

Associations Now

Members of the Alliance of Information and Referral Services can get discounts on short text codes for rapid communication. Alliance of Information and Referral Services (AIRS) members can now conduct business more efficiently with the help of discounted two-way text services.

Harnessing the web 2016 conference – early bird offer

Optimist Consulting

I always attend the conference and enjoy speaking there, so I’m happy to be able to offer readers of my e-newsletter access to specially discounted tickets to the conference.

7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

For example, your organizations can offer each other: Advertising space in emails or newsletters. Discounts on membership dues or custom merch for members of partner organizations. . An e-book in return for a newsletter subscription. A free or discounted course through your LMS.

Best Benefit Ever: Say It Visually

Associations Now

An arts organization offers its members discounts on a new visualization tool—and sweetens the deal with a bit of competition. Prices for the tool range from $15 to $28 per month , with annual memberships available at a steep discount.)

7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

For example, your organizations can offer each other: Advertising space in emails or newsletters. Discounts on membership dues or custom merch for members of partner organizations. . An e-book in return for a newsletter subscription. A free or discounted course through your LMS.

3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

We suggest offering members a discount on registration, then showing non-members at checkout how much they could save on their ticket if they had the member discount. When it comes to recruitment for your association, you have to walk a thin line.

Association Alumni Networks

Spark Consulting

They posit things like discounts, company swag, free insights or intelligence reports, and alumni newsletters for company alumni. Discounts? A special newsletter? I was recently reading an article in Harvard Business Review on the changing employer-employee relationship.

Association Marketing: 4 Ways to Promote Your Professional Association Wins

Association Management

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. I’m always amazed how many professional associations do great things and then forget to tell anyone about it.

Does it Make Sense to Hire a Consultant to help your Membership

Membership Marketing

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Dues Discount. (4). Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations.

5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Whether they’re in your office or working remotely, your association probably has volunteers contributing to projects every day.

Balancing Traditional and Trending Member Communications

Association Adviser

Joining the top 10 were the print newsletter and print conference guide. And don’t discount social media, which remains an important way to reach members. Finding balance can be a tricky endeavor.

Techsoup Canada: Technology for nonprofits and charities


Our Technology Donations Program offers donated and discounted technologies to qualified charities, nonprofits and libraries for an administrative fee that’s typically 90% less than the retail market value. More than 30 corporate donors, including Adobe, Autodesk, Google and Cisco, have chosen to partner with TechSoup Canada to provide their products and services either as an outright donation or at a significant discount.

6 Ways Associations Can Improve Chapter Performance

Higher Logic

Providing special perks, such as a discount on membership dues, to leaders and members of your best-performing chapters. Featuring top chapters on your association homepage, in a blog, or via a newsletter. If your association has chapters, how many does it have?

Membership Marketing on a Shoestring Budget, NAHB-Style

Spark Consulting

Automate your blog content posting into an e-newsletter – for bonus points, let your members set their preferences for topics they’d like to hear about, and send PERSONALIZED e-newsletters. Create member discount reminder cards like you get for becoming a member of your local public radio or TV station.

Daily Buzz: Big Event Inception

Associations Now

Carden’s post is useful—as it looks beyond more traditional options for driving revenue and into areas such as retargeting, app discounts, curated newsletters, and microlearning opportunities.

The Best Opportunity - Membership Marketing Blog

Membership Marketing

Last year, I wrote an article for the Avectra Academy newsletter. Dues Discount. (4). Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements. Speaking Engagements.

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Best Benefit Ever: A New Perk

Associations Now

The association has a member discount program , along with monthly data reports and a weekly e-newsletter. The National Coffee Association launches a career center for people who see a future in roasted-bean juice—and for the employers that want to hire them. What is it?

10 Steps from Zero to eLearning Hero

Blue Sky eLearn

Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. Utilize your association’s newsletters and social media to promote your online learning opportunities. Start your own newsletter!

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Membership Hack: Free Digital Access

Associations Now

This promotion had very little budgeting impact and showed the value of membership with free access to our webinars, articles, member directory, newsletters, and archived content.”. Right before our early-bird cutoff, we offered these new members a special discounted rate,” Robuck says.

Is it time for an event sponsorships makeover?

Aaron Wolowiec

However, if you offer a discounted rate, always note the original price on the invoice and reflect the savings so your sponsor will anticipate having to pay the full price upon renewal. Tara Ericson, group vice president at Naylor Association Solutions.

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Active Loyalty in the Lifelong Learning Business

WBT Systems

Discounting might get them in the door but it doesn’t breed loyalty. Do they pay full-price for your products or buy at a discount? Reward their efforts by giving them a discount on a future purchase.

Best Benefit Ever: An App of Your Own

Associations Now

Other perks: LocaLynx has Richland area businesses set for mobile, but the Richland Chamber has offerings that cover those businesses just about everywhere else, including free website listings and discounts on local advertising.

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Book Review: Fierce Loyalty

Jamie Notter

And no, those compelling needs are not things like discounts, membership cards, and newsletters. Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities. by Sarah Robinson. Hayfield Publishing, 2012.

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Community building: 10 effective rules for success.

Disciple Media

Owned media such as your blog, a community media app, and email newsletter are effective community building tools. Share discounts and free products. Community building is a passion.

Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue


Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA).

Best Benefit Ever: Multimedia Expertise for Baseball Coaches

Associations Now

” Other perks: ABCA members can keep their fingers on the pulse of the baseball world with other exclusive membership benefits , including the Covering All Bases newsletter, Coaching Digest , and the ABCA Press Box weekly email.

New Association Aims to Lobby on Behalf of Young People

Associations Now

To accomplish that, AYA helps members save money through discounts on products and services, while also encouraging civic engagement. AYA also distributes an e-newsletter to keep subscribers updated on key issues that don’t always make the headlines.

Is Now the Right Time to Add a Student Membership Category?

Associations Now

MSCPA found early success with a dedicated student newsletter focusing on career development and networking. Regardless of whether you charge a discounted rate or offer free membership, you probably won’t see an immediate return on investment.

The Association Business Model: It’s Time For A Massive Overhaul.

Association Success

In addition to membership, we create and try to sell access to products like: newsletters/publications, research, online education, meetings and conventions, certifications, online job banks, and more. We use “membership” as an excuse to sell more stuff at discounted prices to members.

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Friday Buzz: When Email Goes Wrong

Associations Now

It doesn’t matter if the error is a typo or due to a technology issue beyond your control, an inaccurate email will leave members with a bad impression and may even cause some to unsubscribe from your newsletter. Another association once sent an email with an incorrect discount code.

On Becoming the Netflix of Associations

Association Success

First, this means our members will not have to pay additional fees for online education, certification, communities, newsletters, or other digital products that – more often than not – are pay-to-play ‘extras’ in most association business models. Simply put, we are of the mindset that multiple discounted products do not enrich the member experience. How we are building a purpose-driven structure, and why. What does it mean to build a purpose-driven organizational structure?

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What to Do If Your Association’s Online Course Failed

WBT Systems

Here are a few other ways to test an idea and assess demand: Create a lead magnet (an ebook or report) related to the course topic and send traffic to it via newsletter links, Facebook ads, and other paid advertising. You most likely promoted the course in newsletters, but next time, try some of these other methods. Consider offering attendees a promo code to get a discount on registration. You were so proud. You really thought you had a great idea for an online course.

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How to Continue the Conference Learning Experience

WBT Systems

Send a post-conference newsletter to attendees. Send them a newsletter with: Links to session handouts, slides, and recordings. Give members a discounted rate and make sure your association gets a commission or affiliate revenue. Share those success stories on your blog or in your newsletter. Conferences consume a great deal of your association’s time and financial resources. Should they take such a primary place in your association’s educational offerings?

Speakers Required To Promote Your Conference In Social Media Must Follow FTC Endorsement Guidelines

Velvet Chainsaw

Promote her attendance/session on her blog and in her newsletters. I am also assuming that Jenise was given some type of compensation for her presentation, whether it was free registration, travel, lodging and expenses, a discount on registration or even paid a stipend or honorarium.

How to Validate an Online Course Idea

WBT Systems

Newsletter analytics. One way to identify this group of people is by sending out a poll to newsletter subscribers and online community participants. By the way, don’t forget to give these folks a hefty discount when they sign up for the pilot and/or the course. Discount that price based on the amount of feedback you’ll expect students to provide. New players in the online learning market are bringing fresh ideas to online course development and marketing.

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Best Benefit Ever: A Promotional Boost for Memoirists

Associations Now

Each month memoirists will have the chance to be a “featured member” on the NAMW website and in the newsletter. Members of the National Association of Memoir Writers have a new opportunity to promote themselves and their work. What’s the benefit?

Back to Basics: Make Member Communication Useful, Accessible and Engaging to Earn More Revenue

Association Adviser

Member communication platforms can range from an association’s official website, magazine, newsletter or directory, and serve as channels for advertiser support. Many associations today recognize they cannot rely on membership fees alone to sustain their business model.

Wednesday Buzz: The Give-and-Take of Verizon’s Loyalty Program

Associations Now

The mobile giant’s new Smart Rewards program offers significant discounts—but it’s what consumers have to give as part of the deal that’s raising eyebrows. Like a Starbucks plan or airline miles program, it offers big benefits in the form of discounts and travel.

Increase Member Engagement with an Online Learning Challenge

WBT Systems

Association newsletters, blog posts, and other publications. Send them an exclusive discount coupon for those online programs. Put a reasonable deadline on the discount. Participating in an online learning challenge is a great way to kick-start a new habit, acquire a new skill, or accomplish a long-desired goal. For example: More than 250 novels have been published by authors who started writing them during the National Novel Writing Month (NaNoWriMo) 30-day challenge.